About the Role
We’re looking for a Brand & Field Marketing Manager to own how the company shows up in the real world.
This role is split roughly 60% field and events, 40% brand. On the field side, you will own the event strategy end-to-end—including tradeshows, private dinners, partner activations, and owned experiences that generate pipeline and create lasting impressions. On the brand side, you will ensure consistency across all touchpoints and bring forward campaign ideas that extend beyond digital.
This role is ideal for someone equally comfortable building a 12-month event calendar and pitching bold, creative brand concepts.
You will work closely with the Revenue team to maximize business impact.
Responsibilities
Field & Events (60%)
- Own the annual event calendar across tradeshows, association events (AMVOQ, UCDA, CITT, RQRA), partner events, and owned experiences
- Plan and execute private events, dinners, roundtables, activations, and exclusive gatherings for target accounts and partners
- Manage end-to-end logistics: venues, vendors, on-site execution, and post-event sales follow-up
- Track and report on pipeline generated, attendance quality, and overall event ROI
- Explore non-traditional formats such as pop-ups, out-of-home (OOH), and brand activations—if it creates a memorable experience, it’s worth considering
Brand (40%)
- Develop and propose campaign ideas, including real-world formats like print and OOH, and drive them from concept to execution
- Manage co-branded assets and campaigns with association and channel partners
- Collaborate with Product Marketing on social and content cadence to maintain a strong and differentiated presence on LinkedIn
- Ensure all physical brand touchpoints (collateral, swag, event materials) reflect the quality and positioning of the product
You may be a good fit if you
- Have 3–5 years of B2B marketing experience with a focus on field, events, or brand
- Have a proven track record of executing events—from private dinners to large tradeshows—with measurable pipeline impact
- Think in terms of accounts and pipeline, not just registrations or attendance
- Are highly organized and able to manage multiple workstreams without losing attention to detail
- Have strong creative instincts and a clear point of view on what makes a brand memorable
- Are comfortable using AI tools to increase efficiency and scale output