The Analytics and Performance Excellence (APEX) function supports AbbVie’s US organization and is comprised of highly regarded researchers, analysts, data scientists and strategists who are committed to being best-in-class within the biopharmaceutical industry. We serve as a strategic in-house counsel, ensuring that all decisions leverage the key insights that we develop. We continue to build new capabilities and skill sets, encouraging our team members to pull up a chair, be themselves, be creative, speak their minds, and do good work. We are a passionate, diverse, flexible, and inclusive organization with a culture that supports the best ideas, wherever they originate. We are smart, fun, quirky, and innovative – and we’d love for you to join us.
Role Summary
Manager, Analytics Products is the single-threaded product owner for a defined subset of AbbVie's Omnichannel analytics portfolio — a suite of capabilities spanning omnichannel marketing strategy, planning, execution, and measurement. Operating within the APEX Enterprise Advanced Analytics and Innovation team, this role holds full accountability for the business value of its assigned products. Reporting to the Associate Director, Analytics Products, the SM partners closely with Data Science, Marketing, Digital Lab, BTS, APEX Business Units, and external partners to ensure Omnichannel analytics solutions are impactful, adopted, and continuously improving. This is an outcome-oriented role combining applied AI/ML expertise with a product ownership mindset.
Key Responsibilities
- Own the product vision, strategy, and roadmap for a subset of Omnichannel analytics capabilities, ensuring alignment from strategy through execution.
- Define the problem space — articulating business outcomes, user needs, scope, and the product backlog — while partnering with Data Science, Data Transformation, and BTS on technical delivery.
- Manage the full APEX product lifecycle across 1–2 assigned Omnichannel initiatives, from Intake and Solutioning through Prioritization, Build & Validate, Delivery & Adoption, and Measure & Enhance.
- Drive value-based prioritization, making disciplined trade-off decisions on scope, features, and timelines based on business impact, with clear acceptance criteria for deliverables.
- Define and track success metrics, including adoption and business impact, and support closed-loop measurement frameworks to assess end-to-end promotional effectiveness.
- Partner with Marketing, Digital Lab, BTS, APEX Business Units, and external vendors to co-develop analytics solutions that deliver quantifiable value across HCP and patient journeys.
- Represent assigned analytics products in Product Council forums as the authoritative voice on product direction and trade-offs, feeding updates to the AD for Steering Committee visibility.
- Engage stakeholders consultatively, shifting conversations from feature requests to problem definitions, user outcomes, and measurable results.
- Communicate insights and strategy clearly — creating compelling roadmap presentations and recommendations for senior cross-functional audiences.
Supervisory / Management Responsibilities
This role does not carry formal direct report responsibilities at this time.
Key Competencies
- Outcome-oriented: Defines success metrics, measures product impact, and holds teams accountable to results — not delivery milestones.
- Curiosity-driven discovery: Actively seeks out unmet needs and untapped AI/ML opportunities through networking and exploration, rather than waiting for requests to arrive.
- Influence without authority: Builds alignment across Marketing, Data Science, Engineering, BTS, and partners through credibility and strategic framing.
- Disciplined prioritization: Makes and defends scope and trade-off decisions based on business impact, urgency, and technical feasibility.
- Strong communication: Presents complex analytics concepts and product strategies to senior audiences with clarity.
- Consultative problem-framing: Translates ambiguous business challenges into well-scoped product opportunities with measurable outcomes.
- Cross-functional collaboration: Builds trust across diverse stakeholder groups while maintaining clear decision rights per the APEX governance model.