Responsible for planning, developing, and implementing communication strategies directed at employees and external candidates. Plays a crucial role in promoting employee engagement, disseminating important information, and building a strong and cohesive organizational culture.
Development of creative internal communication strategies that drive employee engagement with the company
- Plan and create content aligned with employee engagement objectives and the company's Culture and Values.
- Content Production: Develop messages, articles, newsletters, presentations, and other communication materials for different internal channels.
- Develop content publishing and distribution processes, adapting formats to internal digital communication channels based on content demand trends and best practices.
- Channel Management: Manage and optimize various internal communication channels, such as intranet, email, bulletin boards, applications, and corporate internal social networks.
- Create and implement internal communication plans aligned with company objectives.
- Event Organization: Plan and coordinate internal events, such as meetings, workshops, and corporate celebrations.
- Research and Analysis: Conduct surveys, focus groups, and other analyses to measure the effectiveness of communication strategies.
- CEO and Direct Reports Support: Assist executives and managers with internal communication events, preparing messages and presentations.
- Change Management: Support organizational change processes through effective communication.
- Cultural Alignment: Promote and reinforce company culture and values through communication.
- Interdepartmental Integration: Facilitate communication between different company areas, promoting collaboration and synergy, particularly with the Marketing and External Communications department.
- Feedback and Continuous Improvement: Collect and analyze employee feedback to continuously improve communication strategies.