🌟 THE MISSION
You are Mama’s digital storyteller 📱✨ — the creative force behind our online presence, shaping how the world sees, feels, and engages with the brand 🌍💖
As our Digital Marketing Executive, you bring Mama to life across social media, digital platforms, and online campaigns. You turn content into conversation, engagement into excitement, and visibility into bookings 🚀
You don’t just post—you create buzz, energy, and desire 🎉
Here’s what you’ll be responsible for:
- Digital Storyteller 📱✨
Manage and execute daily digital and social media content across all platforms
Ensure Mama’s tone of voice is consistent, bold, and engaging - Content Creator 🎥📸
Plan, create, and curate visual and written content that reflects the brand vibe
Work closely with operations, F&B, and events teams to capture real experiences - Social Media Manager 🌍🔥
Grow engagement across Instagram, TikTok, Facebook, and other platforms
Stay ahead of trends and turn them into Mama moments - Campaign Supporter 📣🎯
Assist in planning and executing digital marketing campaigns and brand activations
Support seasonal promotions and hotel events - Community Engager 💬💖
Respond to comments, messages, and online community interactions in Mama tone
Build a strong, engaged digital audience - Performance Tracker 📊✨
Monitor digital performance metrics and provide insights for improvement
Track engagement, reach, and conversion from digital activity - Collaboration Champion 🤝🎶
Work closely with Sales, Revenue, and PR teams to align messaging and campaigns