Job Description Summary:
TheDirector, Studio X & Agency Operationsis a critical leadership role at the heart of CocaâCola Japan & South Korea Operating Unitsâ marketing transformation. This role combinesendâtoâend stewardship of Studio Xâthe execution arm of Open Xâwithstrategic and operational leadership of agency operations, performance management, and efficiency optimization across WPP, strategic, and boutique agencies.
The role ensuresspeed, quality, transparency, and effectivenessin marketing execution by integrating capabilities, standardizing ways of working, and driving disciplined agency governance, whileremainingfutureâfocused and innovationâoriented. Acting as a senior change agent, this leader bridgesglobal and local,strategy and execution, andcreativity and commercial rigorto enable a modern marketing organization.
Key Responsibilities
1. Studio X Leadership & Execution Stewardship
Lead theOU Studio X agenda, in close partnership with the designated Studio X Lead, ensuring alignment with global Studio X strategy and standards.
Drive dayâtoâdaystewardship of Studio X activities, including integrated project management across multiple marketing capabilities.
Standardize and continuously improveprocesses, tools, routines, and best practices, consistent with global Studio X guidelines.
Serve as the primaryOU liaison with WPP within Studio X, ensuring effective engagement, communication, and performance management.
Partner with OU Studio X leads todefineservice rollout,identifyoperational pain points, andescalateas needed to Open X and global Studio X leadership.
Contribute as a core member of theglobal Studio X community, shaping future agendas, learning culture, and capability evolution.
Lead the articulation and rollout of theStudio X playbookacross Operating Units.
2. Agency Operations, Performance & Governance
Provide senior oversight ofAgency Operations management and engagement processesacross WPP, strategic agencies, and boutique rosters.
Establish and stewardrobust, projectâbased agency performance assessment, ensuring structured feedback loops with KO teams, agencies, and project output owners.
Overseetracking, validation, and reconciliation of agency scope, type, and volume of work, in close collaboration with:
Studio X leadership
Marketing Operations & Capabilities
Procurement
Finance / CAPS / Operations Directors
Driveagency efficiency and value creation, including fee structures, productivity measures, and continuous improvement initiatives.
Support and governmarketing procurement processes and tools(e.g., MAP tools including PS, FTP, PE, etc.).
Partner with Platform Services to develop and steward atechnologyâenabled agency intelligence platform, providing:
Realâtime visibility of agency credentials and ROI
Proprietary CocaâCola assessments of agency skills and individual talent
Dynamic management of the global and local agency roster
3. Marketing Transformation & Change Leadership
Act as asenior change agentfor marketing transformation, embedding new ways of working across the OU and broader network.
Roleâmodel agile, integrated, and collaborative behaviors across global, regional, and local teams.
Contribute beyond core scope tostrategic marketing transformation initiativesled by the Marketing Operations & Capabilities team.
Build strong partnerships with:
OU Category teams
Integrated Marketing Experiences (IMX)
Frontline Activation (FLA)
Commercial and Bottler stakeholders
Balanceflexibility and discipline, ensuring futureâready innovation whilemaintainingoperational rigor.
Leadership & Collaboration
Direct Reports:1
Influences and alignssenior OU leaders, negotiating investment and adoption of Studio X and agency transformation initiatives.
Shares best practices and insights across theglobal marketing network.
Qualifications & Experience
Experience
Over 13years of progressive senior leadership experience in:
Marketing execution
Agency management & operations
Innovation and capability management
Project and program management
Proven experience working acrosscrossâfunctional and crossâgeographical teams.
Strong background inagency governance, pitch management, and procurement.
Experience with bottlers and local market operations preferred.
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