As a Marketing Automation Manager, youâll operate at the intersection of marketing automation and data architecture, AI-powered go-to-market strategy, and revenue attribution. Youâll leverage HubSpot, Zapier, n8n, Claude, and cutting-edge AI tooling to build workflows and data pipelines that transform raw GTM signals into automated, actionable outcomes.
Your Mission? To build and operate the data and automation foundation our marketing and SDR team runs on, clean data, strong attribution, a scalable data architecture, and AI-powered workflows that make every marketer more effective. Youâll champion data quality, partner with Revenue Ops and Engineering, and help shape how Klueâs go-to-market engine delivers value. When marketers and SDRs succeed because of your work, this role succeeds too.
Youâll work hands-on across the full GTM stack, building AI-powered automations and data infrastructure that directly impact pipeline generation and revenue growth. Youâll develop deep expertise in HubSpot, AI automation, attribution, and data engineering, becoming highly skilled in the methods and design patterns that make intelligent GTM systems effective in real-world applications.
Youâll see a direct impact on marketer and SDR effectiveness while strengthening your ability to translate complex GTM problems into elegant automated solutions. Working closely with Demand Generation, Revenue Ops, and SDR leadership, youâll play a meaningful role in shaping how Klueâs GTM engine delivers value at scale.
As you excel, youâll gain opportunities for expanded ownership and growth, including a path to Senior Marketing Automation Manager after demonstrating strong ownership and measurable business impact.
Own the GTM Backbone. Own and optimize HubSpot as the backbone of marketing operations. Youâll build and maintain workflows, lead scoring, lifecycle stages, and integrations that power the full GTM motion. Youâll empower the marketing and SDR teams with self-serve capabilities and clear documentation, and champion data quality across the stack to keep the database clean, enriched, and actionable.
Design the Data Layer That Makes AI Possible. Design and build the data infrastructure that connects HubSpot, our data warehouse, and AI tooling, defining the schemas and standards that make intelligent workflows reliable. Youâll partner with Data and Engineering to bring the architecture to life and identify where a stronger data layer unlocks better personalization, smarter scoring, and more precise attribution.
Build Automations That Ship. Design and deploy production-grade, multi-step AI-powered workflows in Claude, Zapier, n8n, or similar platforms, automating prospecting sequences, lead routing, dynamic content triggers, intent signal automation, and ICP scoring. Youâll stay ahead of whatâs emerging in LLMs and AI agents, and act as the teamâs internal AI champion, proactively rolling out tools that make every marketer more efficient, creative, and effective.
Connect Marketing to Revenue. Build and maintain attribution models and dashboards that clearly connect marketing activity to pipeline and revenue, giving stakeholders accurate, timely visibility into whatâs working. Youâll create the reporting infrastructure that drives faster, better decisions and translate data into concise insights across the marketing team.
Target the Right People With the Right Tools. Own audience segmentation, list management, and tech stack evaluation, ensuring weâre always reaching the right people with the right message. Youâll continuously evaluate new marketing and AI tools, build a sharp opinion on what belongs in the stack, and partner with Revenue Ops and Sales to align on data standards, handoff quality, and shared pipeline visibility.
We want you to love the role youâre in and believe these skills and experiences will help you to be successful! Youâll know youâre successful when:
HubSpot is clean, well-documented, and a genuine self-serve resource for marketing and SDR teams.
AI-powered automations are live in production and measurably reducing manual GTM work.
Attribution dashboards are trusted by leadership and actively informing marketing investment decisions.
The GTM database is clean, enriched, and well-segmented with reliable lead-to-revenue data flow.
Stakeholders consistently describe you as a force multiplierâsomeone who makes the whole GTM team faster and smarter.
Marketers across the team are actively using AI tools and workflows youâve introducedâand saying itâs changed how they work.
A clear, documented marketing data architecture exists and is actively enabling more intelligent AI workflows and better attribution.
Must-Haves
Marketing or Revenue Operations experience. working in a high-growth B2B SaaS environment, with a track record of meaningful impact on systems, processes, or pipeline.
Data architecture fluency. you can design how data should flow across marketing systems, define schemas and standards, and collaborate with Data and Engineering teams to implement a scalable marketing data layer that powers AI.
Deep, hands-on HubSpot expertise. workflows, lead management, integrations, and attribution. Youâve built the plumbing, not just used it.
Proven AI workflow builder. You've shipped production-grade automations in Zapier and/or n8n, chaining AI models, webhooks, APIs, and conditional logic into reliable workflows. Bonus if youâve helped others adopt AI tools too.
GTM Automation mindset. you think like an engineer when solving go-to-market problems and see automation opportunities where others see manual tasks.
Data-driven and analytically sharp. you can spot signals from noise and turn analysis into clear recommendations that move the business forward.
Nice-to-Haves
Familiarity with SQL or data warehouse tooling (e.g., Snowflake, BigQuery).
Experience in a GTM Engineering role working with concepts like intent data, enrichment workflows, or automated outbound sequencing.
Prior experience at a high-growth B2B SaaS company, ideally in a Competitive Intelligence or Sales Enablement-adjacent space.
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Not ticking every box? Thatâs okay. We take potential into consideration. An equivalent combination of education and experience may be accepted in lieu of the specifics listed above. If you know you have what it takes, even if thatâs different from what weâve described, be sure to explain why in your application.
At Klue, we're committed to building a high-performing team where people feel a strong sense of belonging, can be their authentic selves, and are able to reach their full potential. If thereâs anything we can do to make our hiring process more accessible or to better support you, please let us know, weâre happy to accommodate.
At Klue, youâll push the boundaries of whatâs possible. For yourself, your team, and our customers. The environment here feels more startup than corporate. Youâll roll up your sleeves, build, iterate, and level up. This is a place where your ideas matter, you can shape what comes next, and leave your mark.
If youâre looking to join a category-defining company⌠where you own big outcomes, influence real customers, and work with smart, gritty people⌠youâll thrive here.
Unlock Your Potential. Take Risks. Take Action. Innovate
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