Marketing & Communications Manager

Join us as a Marketing & Communications Manager to support the delivery for Talbot and AIG Global Specialty priorities.

How you will make an impact

Reporting to the Director of Marketing AIG Global Specialty & Talbot, the role is marketing-led, with communications responsibilities delivered in close partnership with UK Marketing & Communications and global/regional teams to ensure aligned messaging, brand consistency, and governance.

Some of the key responsibilities include:

• Support the building and delivery of marketing and communications plans aligned to underwriting and distribution priorities for Talbot and Global Specialty.

• Translate business goals into campaign roadmaps and channel plans, and support the development of clear propositions and messaging for priority products/solutions and ensure consistent application across materials.

• Partner with underwriting and distribution leaders to identify market moments and support the development and implementation of marketing activity, events and materials that supports pipeline and client/broker engagement.

• Track performance and provide metric/insight-led recommendations.

• Maintain an editorial/activity calendar aligned to business priorities and key events.

• Support internal events, colleague engagement activities and internal and external communications activity as needed, coordinating with the UK and global/regional M&C teams.

• Ensure all marketing communications meet organisational standards and brand guidelines, including working within AIG guidelines and protocols where relevant.

• Partner with the AIG UK Franchise M&C team and global/regional marketing teams, as needed, to collaborate on key projects and to ensure alignment of campaigns, messaging, brand, and timing.

• Manage external agencies and suppliers (creative, events, digital) including briefs, budgets, timelines, and quality control.

• Ensure all marketing and communications outputs meet internal governance, brand standards, legal and regulatory requirements.

What you’ll need to succeed

• Business, Marketing and Communications qualification.

• Significant experience in marketing communications, preferably within financial services, insurance, or a B2B environment.

• Proven track record in developing and executing successful marketing communications campaigns across multiple channels with specialist skills in digital marketing, including SEM, social media strategy, content creation, and analytics.

• Outstanding verbal and written communication skills.

• Strong experience managing agencies and external partners to deliver best-in-class marketing initiatives.

• Track record of success in delivering high quality work in a fast-paced and dynamic environment with the ability to manage multiple campaigns simultaneously and adapt to changing priorities.

• Effectively works within a matrix structure with multi-cultural and geographically dispersed teams.

#LI-AIG

At AIG, we value in-person collaboration as a vital part of our culture, which is why we ask our team members to be primarily in the office. This approach helps us work together effectively and create a supportive, connected environment for our team and clients alike.

Enjoy benefits that take care of what matters

At AIG, our people are our greatest asset. We know how important it is to protect and invest in what’s most important to you. That is why we created our Total Rewards Program, a comprehensive benefits package that extends beyond time spent at work to offer benefits focused on your health, wellbeing and financial security—as well as your professional development—to bring peace of mind to you and your family.

Reimagining insurance to make a bigger difference to the world

American International Group, Inc. (AIG) is a global leader in commercial and personal insurance solutions; we are one of the world’s most far-reaching property casualty networks. It is an exciting time to join us — across our operations, we are thinking in new and innovative ways to deliver ever-better solutions to our customers. At AIG, you can go further to support individuals, businesses, and communities, helping them to manage risk, respond to times of uncertainty and discover new potential. We invest in our largest asset, our people, through continuous learning and development, in a culture that celebrates everyone for who they are and what they want to become.

Welcome to a culture of inclusion

We’re committed to creating a culture that truly respects and celebrates each other’s talents, backgrounds, cultures, opinions and goals. We foster a culture of inclusion and belonging through learning, cultural awareness activities and Employee Resource Groups (ERGs). With global chapters, ERGs are a cornerstone for our culture of inclusion. The talent of our people is one of AIG’s greatest assets, and we are honored that our drive for positive change has been recognized by numerous recent awards and accreditations.

AIG provides equal opportunity to all qualified individuals regardless of race, color, religion, age, gender, gender expression, national origin, veteran status, disability or any other legally protected categories.

AIG is committed to working with and providing reasonable accommodations to job applicants and employees with disabilities.  If you believe you need a reasonable accommodation, please send an email to candidatecare@aig.com.  

PA - Planning & Acquisitions

Talbot Underwriting Services Ltd (TS1)