Role purpose
- Lead team of Sales Unit Leads, execute sales campaigns and ensure achievement of agreed sales targets in accordance with the strategies and objectives set for the region and crops.
- Develop and maintain a high-performing sales organization.
- Contribute to the optimizations and alignment of Syngenta commercial policies.
- Stakeholder management in the region and maintain positive relationship with key stakeholders.
Accountabilities
Business accountabilities at the Regional Level
- Build market share and increase penetration level in the targeted segments across the region by achieving crop-wise product and value wise sales.
- Effective implementation of GTM and other commercial policies and procedures.
- Monitoring & reporting of competitor’s activities including their sales in various markets and sub-markets.
- Undertake collection of Market Intelligence for the region with inputs from sales force, customer / crop marketing team and develop the forecasts for the next 12 months
- Effective stakeholder management
- Act as a local liaison for all issues related to operations and customer related issues/disputes for the region
- Measure sales force performance and develop corrective/improvement actions in the region.
- Support BUH to map knowledge and skill set of sales force against current and future customer allocation and product portfolio.
- Coaching, role modelling and monitoring of direct reports for field promotion and sales activities.
- Proactively support the new product introduction process.
- Effectively handle customer complaints
- Promote and ensure compliance culture of regulatory and Syngenta code of conduct
Knowledge, experience & capabilities
Critical knowledge
- Agriculture Graduate / Postgraduate/Biz Graduate
- Broad knowledge of agricultural science and use of seeds and crop protection chemicals.
- Basic knowledge of Syngenta’s portfolio and competitor products and associated technologies
- Understanding of commercial and business concepts
- Grower behavior and agro business trends in the region
- Channel structures and behaviors
- People management /development skills
Critical experience
- Proven track record in in sales and sales management (minimum 5years)
- Proven track record in being a good team player and team management skills
- Strong ability to understand customer needs, structure and business drivers
Critical technical, professional and personal capabilities
- Ability to execute and manage field promotion campaigns, develop and implement action plans at regional level.
- Proficient at selling skills
- Influencing and negotiation
- Innovation management
- Team building, people management, coaching and situational leadership
- Perseverance, Patience, Tenacity – Result Orientation
- Relationship building
Critical leadership capabilities
- Sets ambitious strategic goals
- Communicates with impact
- Leads change and holds ambiguity
- Builds a culture of innovation
- Focuses on customers
- Manages for performance
- Develops people, organization and self
- Collaborates across boundaries