Business Development Manager – Lions North America

This role is based in our New York office. 

Are you passionate about building strong client relationships and driving revenue growth? The Informa Festivals MarTech portfolio, is looking for a motivated Business Development Manager to join our sales team to sell Insights, Innovation and Marketing related events and digital media. In this role, you’ll be at the forefront of growing our brand’s impact—connecting marketing leaders with powerful digital and event solutions that drive business results.

Key Responsibilities:

Business Development (80%)

• Identify and pursue new business opportunities to meet or exceed revenue goals
• Proactively engage prospects through strategic outreach—calls, emails, and meetings
• Build and maintain strong relationships with key decision-makers
• Develop tailored proposals that align with client objectives across events and digital platforms
• Manage a portfolio of high-value accounts with a focus on retention and growth
• Stay current on industry trends and share market insights with internal teams
• Represent the brand at industry events and conferences, identifying new opportunities

Reporting & Analytics (10%)

• Track and manage opportunities in Salesforce, ensuring accurate forecasting and reporting
• Share updates on sales performance and pipeline activity with leadership
• Provide insights to optimize offerings and inform future strategy

Collaboration & Support (10%)

• Work cross-functionally to ensure seamless execution of client deliverables
• Collaborate with marketing, content, and operations teams to enhance client experiences
• Stay sharp by participating in sales training and keeping up with MarTech trends

About MarTech at Informa

The MarTech Group connects marketing technology professionals through world-class events, content, and digital solutions. Our mission is to empower leaders with the insights, tools, and connections they need to stay ahead of the curve and drive meaningful business growth.