This role is based in our Ha Phan Building office.
Role Overview
As a key member of the event management team, the Event Manager is responsible for executing tactics directly related to the exhibitions in agriculture, livestock, aquaculture, pharmaceutical, medical devices industries.
Key Responsibilities
Event Strategy and Design
- Support the development of event strategy and direction to enrich Informa Markets' value proposition
- Design event experiences that ensure high-level delivery supporting event strategy and customer needs
- Develop and improve customer experience, ensuring feedback is collected and incorporated
- Develop longer-term event design alongside Senior Event Manager using customer feedback and innovative approaches
- Build relationships with key customers and sales partners to understand market needs and trends
- Develop deep industry knowledge through personal relationships and market analysis
Operational Management
- Support Senior Event Manager in managing the Brand P&L, including successful delivery of complementary products like conferences and seminars
- Liaise with Sales, Marketing, and Operations teams to ensure all event elements align to create successful outcomes
- Negotiate with venues and suppliers in collaboration with Operations and Procurement for event-specific requirements
- Oversee the event floorplan managed by Sales Operations team, escalating strategic decisions when required
- Manage logistics, suppliers, venues, floorplans, and move-in/move-out processes
- Lead operations for major events with attention to detail and efficiency
Performance Metrics
- Event P&L performance (gross revenue, gross margin YoY, profit by event)
- Customer satisfaction metrics (loyalty, re-book percentage, NPS)
- New product launch success rate
- Brand eminence and customer engagement
- Market ranking and positioning