The Role
- Develop, lead and communicate the hotel鈥檚 Commercial Strategy in conjunction with the General Manager.
- Identify and pursue all areas of revenue maximization for all revenue streams Oversee the day to day management of the Reservations team.
- Responsible for the accuracy and integrity of the commercial analysis and evaluations of decisions within all revenue streams.
- Ensure seamless, timeline reporting of information that supports and enhances the hotel鈥檚 financial reporting such as forecasting, budgeting and market trends.
Key Deliverables and Responsibilities
- Relentlessly identify areas of opportunities and risks within Revenue that add value to the hotels performance.
- Analize and drive the hotel Food and Beverage outlets performance, and work up an annual Food and Beverage Revenue plan together with the F&B Manager.
- Responsible for the day-to-day management of Sales, enquiries, processes, best practice and pricing for the Hotel Bedrooms, ensuing all enquiries maximize sales and a robust strategy is in place to drive performance.
- Develop and refine robust measurement tools and mechanisms, enabling clear performance benchmarking for all revenue streams.
- To take ownership & accountability for all top line (every revenue line) forecasting, budgeting and reporting.
- With Director of Business Development (DOBD) and work up an annual Sales & Marketing Plan and be responsible for driving key activities to deliver it through the wider commercial team.
- Give DOBD guidance and market insight for rate negotiations for all segments.
- Regular checks of revenue distribution for hotel鈥檚 positioning, price parity, information accuracy and competition positioning.
- In conjunction with the DOBD, review and manage the relationship with the Owning Company and Accor Performance management for reservations to include regularly feedback on performance,
- review and ensure a live and up-to-date development plan is in place Recruitment and succession planning for reservations.
- Carry out feasibility studies and ad-hoc commercial analysis when required.
- Keep key stakeholders informed of the hotel鈥檚 commercial performance and commercial Activity