Overview:
The Director, Immunology Public Affairs leads the development and execution of integrated public affairs strategies across AbbVie’s most expansive immunology portfolio - dermatology. This role serves as a strategic counselor to senior business and cross-functional leaders, translating business priorities, stakeholder insights and the external environment into creative communications that strengthen competitive differentiation, corporate reputation and stakeholder trust. The Director brings strong business acumen, sound judgment, creative thinking and deep expertise in earned media and influencer relations while managing a broad range of internal and external stakeholders. This role reports to the Head, Immunology Public Affairs and will have one direct report.
Responsibilities include:
- Drive high-impact public affairs programs to advance the growing dermatology portfolio’s business objectives with emphasis on competitive differentiation and corporate reputation.
- Analyze the communications environment, identify trends, opportunities and risks, while translating those insights into strategic objectives, creative content and informed business decisions.
- Provide strategic counsel to influence critical decisions through informed perspective on the external environment. Anticipate and mitigate external issues to protect reputation and business performance.
- Participate in relevant dermatology integrated business teams, providing public affairs communications perspective, strategic counsel and influence.
- Create intentional connections across the immunology dermatology and aesthetics dermatology businesses to find synergies, key learnings and optimizations to strengthen communications output with an enterprise mindset.
- Partner closely with R&D communications and relevant pipeline commercialization strategy team to ensure sound, consistent and strategic messaging across on-market and pipeline dermatology assets that support a broader, enterprise narrative
- Interface with media proactively and reactively as AbbVie corporate spokesperson on dermatology portfolio milestones, data and other relevant news.
- Build and manage relationships with internal and third-party spokespeople and prepare them for compelling external speaking opportunities.
- Develop and sustain trusted relationships on behalf of AbbVie with patient advocates, influencers and other external stakeholders.
- Champion new ideas, emerging channels and best practices that elevate Corporate Affairs, strengthen audience engagement and improve the impact of public affairs programs.
- Establish clear objectives and measures of success for public affairs strategies, use performance insights to optimize programs and communicate results and business impact to senior leaders.
- Lead work with sound judgment and a strong commitment to AbbVie standards, ensuring communications are accurate, compliant and aligned across relevant business, medical, legal, regulatory and corporate stakeholders.
- Support broader, pan-immunology leadership communications and programming that expands beyond the dermatology portfolio.
- Manage agencies and associated program budgets that support communications programming.