1. Develop and implement digital marketing plans and campaigns aligned with the company’s objectives and visual identity.
2. Manage and update the company’s social media platforms, including Facebook, Instagram, and any other assigned platforms, and prepare monthly content calendars.
3. Create professional visual materials and engaging written content for social media, website, and other marketing materials, and coordinate product photoshoots with photographers.
4. Prepare marketing reports and conduct market, industry, and competitor research to identify trends, opportunities, customer interests, and content ideas.
5. Perform other administrative duties assigned by management when required, and coordinate with other departments.