The HCP Marketing Manager - Gastroenterology, will play a critical role in developing and executing customer-centric marketing initiatives that equip gastroenterologists and their office teams with the tools, resources, and confidence to appropriately identify and treat patients with RINVOQ.
This individual will serve as a highly matrixed project leader responsible for coordinating multiple concurrent marketing initiatives across diverse business priorities, HCP customer segments, and promotional channels.
As a prominent member of the RINVOQ Gastro HCP Marketing team, the individual must demonstrate exceptional project management, influence without authority, and the ability to consistently deliver high-quality marketing materials in a fast-paced environment.
Key Responsibilities
Lead Multiple High-Priority Marketing Workstreams
- Independently manage a diverse portfolio of marketing initiatives, balancing multiple concurrent projects with competing timelines and stakeholder needs.
- Coordinate the development and execution of a range of HCP-facing materials, including but not limited to competitive resources, digital content, speaker program materials, convention assets, or field communications.
- Demonstrate exceptional prioritization skills to ensure critical business objectives are delivered on time, within budget, and with high quality.
Drive Cross-Functional Collaboration
- Approach assignments with a team-first mindset, partnering closely with the extended RINVOQ HCP Marketing team.
- Collaborate with Legal, Regulatory, Medical, Sales Training, Sales Leadership, and agency partners to ensure strategic and tactical alignment.
- Act as the central point of coordination across internal and external stakeholders to move assigned projects efficiently from concept through execution.
- Lead teams and drive results through influence while navigating a highly matrixed environment.
Deliver Operational Excellence
- Monitor project timelines, budgets, agency scope, and key deliverables across multiple workstreams.
- Proactively identify risks, remove barriers, and develop creative solutions that accelerate execution.
- Establish processes and ways of working that improve team efficiency and organizational agility.