Based in Roseville, California, the Product Manager for power semiconductor components is responsible for the strategic product planning and long-term development of Robert Bosch’s Silicon Carbide product portfolio in North America. The role is part of Bosch’s international network of Product Responsible Managers (PRMs) and works in close alignment with headquarters in Germany to connect regional market requirements, technology roadmaps, and business priorities into a competitive, profitable, and future-oriented product offering across the full product lifecycle. A key focus of the role is to identify, develop, and drive new market opportunities for Bosch North America, especially in growth areas outside the automotive industry.
Responsibilities:
- Collect customer and market requirements in North America and translate them into product needs, cost indications, priorities, and timelines together with global product management and development teams.
- Monitor market trends, competitor activity, new technologies, and key industry players in North America, including coordination of benchmark activities.
- Lead pre-selling and market study activities for new applications in high-growth markets outside the automotive industry, such as data centers, EV charging, energy storage, solar, and related industrial segments.
- Support and align the product portfolio and roadmap for power semiconductor components (focus on Silicon Carbide) with Bosch headquarters in Germany.
- Support customer visits with the regional sales organization to discuss new products, application requirements, and product positioning.
- Drive communication and promotion planning for products, including event content, articles, trade fairs, conferences, and customer road shows.
- Prepare materials for senior management meetings and support standards-related topics and market intelligence sharing within the North America organization.
- Lead strategic partnership and cooperation activities in North America, including collaboration models with external partners in areas such as packaging, foundry, and technology development.