Business execution
Responsibility for the Key User business, including revenue growth, margin, and customer pipeline
Lead penetration into manufacturing and assembly line environments and build a strong industry-focused growth roadmap
Drive major project conversions, on-site demonstrations, and application selling
Drive solution selling combining tools, accessories, services, and application know-how
Collaborate closely with marketing, product management, and regional teams
Business development
Define and execute the country Key User strategy aligned with regional priorities
Acquire, develop, and retain strategic corporate and industrial Key User accounts
Establish long-term partnerships, framework agreements, and project-based collaborations
Lead competitive take-away strategies and industry-focused initiatives
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