BJAK is Southeast Asia’s largest insurance and financial services platform. Headquartered in Malaysia, we help millions of users access affordable, transparent, and simplified financial products through Bjak.com. Our proprietary technologies—from custom APIs to AI-driven engines—are designed to simplify previously complex or inaccessible services, from insurance to investments.
We operate across Malaysia, Taiwan, and Japan, and are building next-generation AI systems to transform how people experience financial services in ASEAN.
If you're looking for a company where you can grow fast, think big, and make a meaningful impact — join us.
A driven and strategic KOL Specialist to lead our influencer ecosystem across multiple platforms.
You will work closely with creators, agencies, and internal teams to execute impactful campaigns that strengthen brand visibility, drive engagement, and support business goals. This role demands strong communication, data-driven thinking, and the ability to manage multiple projects simultaneously in a fast-paced environment.
Identify, evaluate, and shortlist KOLs/influencers across Instagram, TikTok, YouTube, and other platforms
Source, brief, negotiate, onboard, and manage influencers based on campaign objectives
Oversee end-to-end campaign execution including timelines, approvals, content reviews, and KPI alignment
Maintain influencer relationship databases, track deliverables, and nurture long-term partnerships
Develop and maintain affiliate partnerships (e-commerce platforms, bloggers, brand ambassadors)
Track affiliate performance and optimize based on metrics such as CTR, conversions, and revenue
Stay updated on social trends, platform updates, and KOL best practices
Recommend new content ideas and campaign strategies to enhance engagement and ROI
Analyze campaign and affiliate performance: reach, engagement, traffic, conversions, ROI
Prepare monthly reports and insights to improve future campaigns
Work closely with Creative, Marketing, Product, and Sales to ensure campaign alignment
Manage budgets, influencer contracts, and vendor relationships
Coordinate product seeding, logistics, briefings, timelines, and approval flows
Ensure compliance with advertising standards (#ad, disclosures, and platform regulations)
Bachelor’s degree in Marketing, Communications, or related field
Comfortable working in a fast-paced environment with a high level of execution
3+ years of experience in Social Media, KOL/Influencer Marketing, or similar roles, with a strong portfolio demonstrating successful campaigns
Deep understanding of social media platforms, algorithms, influencer landscape, and content trends
Excellent written and verbal communication skills
Strong analytical skills with experience in influencer or social analytics tools to track performance and measure ROI
Ability to multitask, prioritize, and thrive under tight deadlines
Creative thinker with storytelling ability and an eye for engaging content
Strong attention to detail and organizational skills
Above-market remuneration
Fast-track career growth & exposure
Meaningful, mission-driven work
Collaborative and inclusive team culture
Flat structure — ideas and initiative matter more than titles
High autonomy, real responsibility, and unlimited growth potential
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