SUMMARY
The Community Manager is primarily accountable for supporting the community strategic plan created by their brand’s Community Developer. Responsibilities include communicating with players through social media channels, creating dynamic community content to engage and inform, and driving player feedback to share with the Community Developer and cross-functional partners to support in-game improvements. Community Managers are responsible for having a thorough understanding of contemporary gaming genres and platforms, including fluency with games-as-a-service practices.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Core duties and responsibilities include the following. Other duties may be assigned.
- Collaborate on defining and helping to execute the community strategic plan, driven by the Community Developer for your specific brand(s).
- Create player-facing resources and engaging digital content, including guides, short-form videos, static assets, educational content, and livestream-led activations, leveraging community trends to increase brand visibility on platforms, and highlight key initiatives.
- Interface with internal production resources to produce assets required to support content deliverables.
- Write/review/copyedit outbound communications to ensure readability and alignment with brand tone and key objectives.
- Collaborate with cross-functional partners to align on a content calendar designed to consistently maximise engagement across shared social media channels. Monitor and drive player conversations across these and additional channels.
- Build a Ubisoft identity and foster an active, engaged relationship with players in the fan base. Help to develop programs to identify key influencers and leverage these community members to help evangelise the brand and/or game for the community.
- Assess the community’s pulse, understand community concerns, and communicate community status to internal cross-functional partners.
- Report on areas of community concern, surface trending topics/threads, and share/contextualise engagement metrics.
- Devise and manage contests and other events, and facilitate prize fulfilment when necessary.
- Work with the portfolio’s Social Media Manager to understand content performance and apply learnings to future content campaigns to maximise reach, impressions, and engagements
SUPERVISORY RESPONSIBILITIES
This job has no supervisory responsibilities.