Role purpose
- Manage targeted customer relationships to gain a deeper understanding of their business and business needs to co-develop customized value offers that build a successful and sustainable business partnership,
- Work with the sales team to implement the agreed customer strategy, monitor effectiveness and adjust as required,
- Be responsible for variety registration process and coordination between Syngenta and officials,
- Act as key contact / interface for all Syngenta businesses to customer,
- Act as Technical Sales Representative.
Territorial Business accountabilities
- Open for regular travelling to abroad (frequency of min 2 trips per month),
- Develop Key Account strategy and plans for each Key Account,
- Develop/deliver innovative, customer driven offers,
- Develop/implement sound value and transactional pricing based on customer perceived value,
- Implements effective CRM strategies,
- Manage distribution channels effectively,
- Develop and execute campaign & sales plans,
- Continuously review account’s performance against KPI’s planning & forecasting,
- Create and maintain overview sales budgeting and forecasting per Key account,
- Ensure cross Syngenta alignment to each account,
- Gain regular Key Account feedback on Syngenta performance,
- Maintain customer relationships and realize high customer satisfaction,
- Coordinate relevant business units of marketing, product management and P&S teams on Key Account Management approach,
- Create value by prioritizing KAs’ of distribution channels by addressing right segmentation and building up accessible network in responsible countries,
- Right forecasting(Reviews and challenges the operational forecast (0-1 year) and budget setting for each KA/distribution channel,
- On time implementation of business changes/updates in business tools such IBP, MAPS, SFDC & etc.
- Collect sales orders and coordinate deliveries,
- Supports on business contracts between Syngenta & KA/distribution channel,
- Regular updates on country and/or business related regulations,
- Delivers distinctive value proposition to customer,
- Leads the short term forecast update in close cooperation with the commercial units (1-3 years),
- Be responsible for Turkey’s registration process, ownership & coordination.