Responsible for handling and designing visual content for projects, online and offline
Develop graphics and layouts for digital and integrated marketing campaigns
Develop compelling content and manage communications across social media platforms to boost brand awareness and customer engagement
Manage and operate Corporate Facebook, Instagram, YouTube and Xiaohongshu accounts, including posts/shorts/video design, graphics, copywriting, and on-camera presentations (such as create compelling video scripts, dialogues, etc.)
Implement online advertising campaigns through different channels such as Google Ads, Meta, and Xiaohongshu, etc.
Achieve targeted growth and ensure content marketing effectiveness
Stay updated on the latest social media trends and contribute innovative ideas to campaigns
Participate and provide support in on-/off-line marketing event & activities when necessary
Achieve targeted growth and ensure content marketing effectiveness
Plan and optimize the digital ad strategies and spend efficiency
Support ad-hoc projects and tasks as assigned by superior
Requirements
Degree or above in Graphic / Premium Design, Creative Media, Marketing, Journalism, or equivalent qualifications at HKQF level 5,
Proficiency in Illustrator & Photoshop software is a must
Minimum 3 year of social media management experience is preferable, such as social media content creation, advertising, etc.
Possess knowledge of graphic design, photo & video shooting and editing (Proficiency in using AI tools is a plus)
Strong creativity with a deep understanding of digital and social media trends
Creative, detailed mindset with multi-tasking and project management skills
Strong sense of responsibility, well organized, self-motivated with can-do attitude
Good interpersonal and communication skills with good command of both Chinese and English
Be responsive with ability to work independently under pressure
Candidate with more experience will be considered as Senior Marketing Officer