Global Partner Marketing & Demand Generation Manager (f/m/d) - Remote in Germany

Imagine being the first person to build partner marketing at a company that is rewriting how hardware gets engineered. A company already trusted by BMW, Lego, Miele, and NASA. A partner ecosystem that includes AWS, Autodesk, UiPath, Capgemini, Accenture, McKinsey, and ARRK, sitting mostly untapped, waiting for someone to turn it into real pipeline and real reach. 🌟

WHAT YOU WILL DO

You'll be the first person to truly own partner marketing at Synera — turning a strong partner network into a real driver of awareness and pipeline, from scratch. You'll work at the intersection of sales, product, and marketing, coordinating with our VP of Marketing Kacey, Strategic Partnerships Lead Marc, VP of Software Partnerships Andrew, and external partners across Europe, the US, and beyond.

That means planning and running partner campaigns across the full mix — webinars, events, digital, LinkedIn, PR, and more — while also building our partner referral channel from the ground up: defining campaign models, setting incentives, and making sure partner activity converts into pipeline and user adoption.

This is an entrepreneurial role. You set the strategy, defend it, and own the outcomes. We're an AI-native company and expect you to operate that way — using agents and AI tooling as your default, not as a shortcut.

If you love the creative side of marketing as much as building the structure behind it — this role was made for you. 🚀

⚡ In 6 months:

• A scalable partner marketing framework is live, — covering proactive co-marketing for technology partnerships, dedicated programs for consulting and service provider partners, and enablement for value-added resellers in select markets.

• A partner referral channel is defined and tracking pipeline.

⚡ In 12 months:

• Multiple strategic partners are actively co-marketing with Synera, including Autodesk, UiPath, Capgemini, Accenture, ARRK, AWS and selected technology partners.

• Synera is leveraging co-marketing opportunities with partner associations like VDI, NAFEMS, SAE International, and others.

• Partner channels are measurably contributing to awareness, user adoption, and lead generation.

• A partner referral program is generating predictable pipeline and contributing to ARR.

Here is our team at the summer event - join us at the next one! 👋

🌱 WHAT'S IN IT FOR YOU?

We believe in transparent conversations about compensation from the start. For this role, our planned salary ranges are:

• Experienced Level: €59,500 - €80,500 annually

• Advanced Level: €77,400 - €90,000 annually

We determine the level we hire you for based on your experience, the scope of responsibilities you'll take on, and the impact you can drive. While we typically hire within these bands, we're open to some flexibility for candidates who bring exceptional value to the role.

Check out this page to learn how we approach salary, career growth, and creating an environment where everyone can shine.

What we offer beyond salary:

• Flexible working: you decide when & where to work (as long as you have a residency in Germany).

• Flexible public holidays: swap days off according to your values and beliefs!

• Home office setup support + access to our office in Bremen.

• Personal development budget of €2,000 to attend conferences and trainings or buy interesting books to improve in an area of your choice.

• We don't count your vacation days, as we trust all our team members to decide what's best for them and the company.

• Prefer two wheels over four? 🚲 We’ve got you covered with JobRad.

• To support your personal and professional well-being, we offer company fitness with Wellpass and mental health platform nilo.

• Regular team events, virtual coffee breaks, and spontaneous afterworks. We also get together as a whole company for 2-3 day off-sites twice a year! 🌈