About SAMY
SAMY is the global powerhouse leading the evolution of brand communication. We help brands matter in a social-first world through research, creativity, technology, and integrated influencer marketing to deliver impactful, data-driven solutions and drive growth for brands. With over 1.000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.
Role Overview
The Community Manager is responsible for building, engaging, and growing the brand’s online (and sometimes offline) community. At a mid level, the role goes beyond posting and moderating—it includes shaping community strategy, analyzing performance, and acting as the voice between the company and its audience.
Key Responsibilities
Community Engagement & Moderation
Manage daily interactions across social media platforms, forums, and communities
Respond to comments, messages, and mentions in a timely, brand-aligned tone
Moderate discussions to ensure a safe and positive environment
Handle escalations, complaints, and sensitive situations professionally
2. Content & Campaign Support
Collaborate with marketing/content teams to plan and execute campaigns
Create and schedule community-focused content (posts, polls, discussions)
Adapt messaging based on platform and audience behavior
3. Community Growth
Identify opportunities to grow and activate the community
Build relationships with key members, advocates, and influencers
Launch initiatives like challenges, events, or ambassador programs
4. Analytics & Reporting
Track KPIs (engagement rate, growth, sentiment, retention)
Analyze community feedback and trends
Provide actionable insights to improve content and strategy
5. Strategy Contribution
Contribute to community guidelines and tone of voice
Suggest improvements based on data and user feedback
Align community efforts with broader marketing and brand goals
6. Cross-Functional Collaboration
Work with customer support, product, and marketing teams
Share user feedback to inform product improvements
Support launches, announcements, and crisis communication