Eightcap is a dynamic online trading provider committed to delivering exceptional trading tools and professional insights that empower smarter trading decisions. Headquartered in Melbourne, Australia, with a global footprint across the UK, Cyprus, Bulgaria, and the Bahamas, we blend the agility of a fintech innovator with the stability of a regulated financial institution.
As the Partners Marketing Specialist, you will play a key role in executing and optimising marketing initiatives that drive partner acquisition, engagement and retention.
Reporting to the Marketing Business Partner - Partners & Affiliates, this role is responsible for delivering high-impact marketing campaigns, ensuring seamless execution of partner marketing initiatives and managing workflows to support the expansion of Eightcap’s partnership program, as well as its associated brands.
Key Responsibilities:
- Support and execute marketing strategies tailored to affiliates, introducing brokers, strategic partners and associated brands to drive acquisition and retention.
- Plan, manage, and coordinate multi-channel marketing campaigns, including digital, content, email, and social media, to maximise engagement of partners and associated brands’ clients.
- Collaborate with the Partnerships and Marketing teams to align marketing initiatives with business development goals for both CFDs and Challenges.
- Develop and maintain marketing materials, sales collateral, and promotional assets to support partner and brand growth.
- Monitor, analyse and optimise the performance of marketing initiatives, leveraging data-driven insights.
- Ensure marketing content compliance by working closely with Compliance, Product and Sales teams to align with regulatory and brand guidelines.
- Coordinate and support partnership-focused events, webinars and industry conferences to enhance Eightcap’s brand presence and attract new partners.
- Manage and execute co-branded marketing initiatives with key partners.
- Engage cross-functional teams (e.g., Product, Finance, Operations and Risk) to align marketing efforts with new product launches, service rollouts, and business priorities.
- Stay informed on industry trends, competitor strategies, and emerging opportunities in trading and financial services to drive innovation.
Requirements
- Proven track record of executing and optimising marketing campaigns to drive partner acquisition and retention.
- High proficiency in SEO, lead generation, and marketing technology (MarTech) to fuel conversions.
- Ability to manage complex workflows, coordinate approvals, and ensure timely campaign delivery.
- Experience in B2B/B2C marketing tailored to affiliates, IBs and financial partners.
- Data-driven approach to tracking, analysing, and reporting on performance metrics.
- Solid understanding of global financial markets, regulatory compliance, and localisation.
- Experience supporting product launches and driving ongoing user adoption.
- Skilled at aligning marketing goals with Compliance, Product, Finance and Sales.
- Strong ability to prioritise tasks and scale marketing initiatives efficiently.
- Previous experience in Fintech, Financial Services or Trading (highly preferred).
- Personal interest or experience in FX, trading or financial markets.
- Experience in a dedicated marketing role would be highly advantageous.
- Ideally, you will hold a degree in Marketing, Business, or a related field.
Benefits
At Eightcap, we’re committed to creating an inclusive workplace where people feel empowered to be themselves and supported to reach their full potential.
Working here means operating in a real-time global environment, where decisions matter and impact is visible. But it also means being part of a culture that values collaboration, growth and balance.
A rewarding career is about more than daily tasks. It’s about feeling valued, supported and challenged in the right ways.
We offer a number of benefits at Eightcap, including:
- Ongoing investment in your career development.
- Wellness and lifestyle perks like monthly corporate massages.
- Parental leave.
- Employee-purchased leave.
- Annual flu vaccinations.
- Multicultural environment.
- A dynamic and collaborative team culture.
- Great CBD location with easy access to public transport.
- Regular social activities.
Don't check every box? We value talent, grit, and the drive to execute over a perfect resume. If you’re ready to grow with us, we’re ready to meet you. Apply directly today through our Careers page.