Location: Germany (Remote possible)
Are you ready to be the face and the driving force behind our brand’s entry into the Polish market? We are looking for a motivated, data-driven, and communicative (Junior) Influencer Marketing Manager (m/w/d) to build our presence in Poland from the ground up. This is a unique opportunity to take full ownership of a market and scale our brand through strategic partnerships.
Your main tasks will be:
End-to-End Influencer Management: You handle the entire lifecycle of a partnership: from initial sourcing and outreach to negotiation, briefing, and long-term relationship management.
Network Building: You will build and scale a high-performing network of influencers, managing a healthy mix of organic (unpaid/seeding) collaborations and large-scale paid campaigns.
Campaign Briefing: You create clear, creative, and goal-oriented briefings that empower creators to produce high-converting content while staying "on-brand."
Data Analysis & Optimization: You aren't just about "vibes." You track KPIs, analyze campaign performance, and use data-driven insights to constantly optimize your ROI and strategy.
Strategic Growth: You identify trends within the Polish social media landscape and adapt our local strategy to stay ahead of the competition.
Brand Alignment: You are the gatekeeper for our launch in Poland. This includes performing website checks, proofreading localized content, and ensuring all marketing channels are aligned with our brand identity.
Social Media Management: You will launch and manage our local Polish Instagram account. This includes creating a content calendar, posting engaging content, and interacting with our growing community to build brand loyalty.