Overview of Role
Advanced Navigation is a global leader in precision navigation and inertial navigation systems, delivering high performance PNT solutions across defense, aerospace, marine, mining, and autonomous systems. Our products operate in the world's most demanding environments, and our field marketing must match that standard.
We are looking for a highly organized, execution focused Field Marketer to join our Americas team based in Huntsville. This is a fast-paced role focused on event delivery, requiring rigorous attention to detail. You are responsible for bringing the Advanced Navigation brand to life through exceptional customer experiences at trade shows, regional events, site visits, roadshows, and product demonstrations.
The role has a primary focus on the defense sector, supporting engagement with defense primes, government agencies, and system integrators across the United States. You are someone who takes genuine pride in how things are run: every event well executed, every demonstration well prepared, every customer interaction thoughtfully considered.
Advanced Navigation is proud of its employment of veterans and strongly encourages veterans to apply. The deep understanding of the customer, the operating environment, and the mission that comes with military service is exactly what this role demands.
This role reports jointly to the Americas Regional Head and the Global Event Marketing Manager in Sydney, and operates as part of a globally coordinated field marketing function that drives Advanced Navigation's presence across APAC, Americas, and EMEA.
Roles & Responsibilities
Sales Enablement, Field Execution
- Work directly with regional Sales and Business Development teams to support deals through targeted field marketing activity
- Coordinate with sales to support customer site visits, product demonstrations, and capability briefings with key accounts and prospects
- Develop and maintain regional sales enablement materials in collaboration with the Product Marketing and Content teams
- Support account based engagement by providing marketing led touchpoints at key stages of the sales cycle
- Gather and relay field intelligence, customer feedback, competitive observations, buying signals, back to the central marketing and product teams
Regional Events & Roadshows
- Plan, coordinate, and execute Americas trade events, exhibitions, and roadshows in close collaboration with the Global Event Marketing Manager
- Manage Advanced Navigation's presence at flagship regional events including AUSA Annual, Sea Air Space, DSEI Americas, and regional defense and industrial trade events
- Oversee all event logistics including booth management, shipping, contractor coordination, on site operations and budget management
- Oversee end to end regional marketing inventory, including the procurement and tracking of non-functional products, printed collateral and branded merchandise
- Develop pre and post event outreach campaigns in coordination with the Digital and Content teams to maximize lead generation and follow up
- Track and report event performance metrics including attendance, lead quality, pipeline contribution, and cost per engagement
- Execute on-site content capture for company social media channels, ensuring all photography and video align with pre-determined brand guidelines and content strategies
Customer Demonstrations
- Coordinate and deliver compelling product demonstrations, live, virtual, and at customer sites, that translate product capability into operational value
- Work with Sales and Application Engineering to develop standardized demonstration formats tailored to key customer segments and use cases
- Work with CS&S to manage demonstration equipment, logistics, and scheduling across the region
- Continuously improve demonstration quality based on customer feedback and field outcomes