Act as the primary liaison between our company and Salesforce Partner Account Managers (PAMs), Account Executives (AEs), and Solution Engineers.
- Maintain regular cadence with Salesforce teams across geographies and industries to ensure strong alignment and trust.
- Participate in joint business planning with Salesforce PAMs and RVPs to identify key focus areas and GTM strategies.
- Generate and manage a co-sell pipeline in collaboration with Salesforce AEs and Solution Engineers.
- Coordinate joint pursuit efforts, including introductions, alignment calls, and opportunity planning.
- Track sourced and influenced revenue and work with internal sales and marketing to accelerate deal cycles.
- Develop and execute quarterly and annual joint GTM plans with Salesforce.
- Enable internal teams (sales, marketing, delivery) on Salesforce programs, products, and co-sell motions.
- Ensure certifications and partner program compliance (e.g., Navigator tiers, partner scorecards).
- Collaborate with presales/ marketing to create partner-facing content, success stories, and thought leadership.
- Support event participation including Salesforce summits, Dreamforce, Connections, and regional partner events.
- Drive industry-specific GTM motions (e.g., Manufacturing Cloud, Data Cloud, AI/Einstein Copilot, etc.).
- Track KPIs such as pipeline generation, joint win rates, AE/PAM engagement, and certification status.
- Own partner program reporting, Navigator score improvement, and partner portal submissions.