Reporting to the Executive Director, the Marketing and Sales Director works closely with the Executive Director in the development and execution of the marketing plan, ensuring to meet or exceed the sales budget and occupancy goals.
Salary Range: $80,000 - $84,000 Yearly
+ Commission.
Responsibilities and Duties
- Conducts phone and direct sales calls in accordance with established goals, ensuring leasing expectations are met or exceeded
- Manages all move-ins/move-outs to achieve maximum revenue performance for the community.
- Communicates incoming resident’s needs and requirements to the Health & Wellness Director
- Actively maintains a meaningful wait list
- Assists in lead generating activities to ensure adequate leads are produced in order to meet performance expectations
- Manages and maintains a working knowledge of the lead tracking and marketing software programs and systems
- Assists in motivating and rewarding associates to meet or exceed performance expectations in consultation with the Executive Director
- Maintains an active, working knowledge of current competition
- Maintains and communicates current product information to associates (pricing, program changes, promotional programs)
- Creates and maintains a positive image of the community with residents, the community, and other associates.
- Completes all mandatory compliance, HIPAA and state and federal regulatory training, as required
- Maintains appropriate degree of confidentiality