About the Company:
Industrious is the largest premium workplace-as-a-service provider and home to the highest-rated workplaces in the industry. Everything we do comes down to creating great days for teams of all sizes and stages, including our own. We believe that what makes a great day at work is the people on your team and the problems you get to solve together. We’re looking for people who love thinking outside the box and thrive in a truly collaborative setting. As teammates, we encourage new ideas and toast every win. We’re excited about having a meaningful impact on people’s workplace experience.
Great days also start when everyone can be their authentic self at work. Diversity of backgrounds, thoughts, and ideas is critical to our success in delivering great workplace experiences, both for our members and for each other. Industrious is committed to creating an inclusive, respectful environment that embraces your individuality and quirkiness. You are valued for who YOU are. We celebrate our people as individuals who can accomplish great things when we work together as one team.
To learn more, visit www.industriousoffice.com/careers.
This role is employed by CBRE and sits within their Experience by Industrious business unit, operated in partnership with CBRE
About the Role
At Experience by Industrious, we’re building a portfolio of services that reimagine the workplace—not just for companies, but for entire office buildings. As part of our tenant experience offering, we partner with leading commercial landlords to deliver amenity and engagement programs that make tenants feel more connected, supported, and productive.
We are looking for a Creative & Marketing Manager to develop and operationalize event strategy, marketing systems, and creative excellence that will drive engagement, consistency, and perceived value for both tenants and ownership. This role sits at the center of creative execution for Experience by Industrious – translating strategy into programs, content, and tools that elevate the tenant experience across a national portfolio.
This role is well-suited to someone with experience across community engagement, marketing, events and activations, branding, and hospitality—someone who can move fluidly between creative thinking and execution.
What You’ll Do
As the Creative & Marketing Manager, you’ll be responsible for how Experience by Industrious shows up across our Community program – events, marketing content, and communications.
You’ll partner closely with the Director of Community & Marketing to bring ideas to life – translating strategy into clear standards, usable tools, and high-quality outputs that teams can execute across a national portfolio.
Some days you’ll be designing templates or refining messaging. Others, you’ll be shaping an event concept, sourcing creative partners, or helping a team elevate an activation. You’ll move between creative work and execution – ensuring everything we put into the world feels cohesive, intentional, and reflective of the experience we’re delivering.
Your role is equal parts creative and operational: setting the standard, supporting teams, and making sure the work holds up.
Responsibilities
Brand Standards & Creative Quality
Own how Experience by Industrious shows up, visually and verbally, across tenant and client touchpoints
Maintain clear, usable standards for tone, voice, and design that teams can actually apply day to day
Build and evolve templates, examples, and reference materials that make “on-brand” the default, not the exception
For select properties, review and refine outputs from local teams – raising the level of clarity, consistency, and overall taste
Give direct, actionable feedback that helps teams elevate the quality and consistency of outputs (copy, design, event styling)
Ensure everything we put into the world feels considered, cohesive, and reflective of the experience we’re delivering
Continuously raise the bar on creative quality and consistency across the portfolio
Partner with leadership to evolve brand expression as needed, and ensure updates are effectively rolled out
Events – Ideation, Standards & Field Support
Uphold creative and experiential standards across the portfolio
Develop event concepts, frameworks, and execution roadmaps that can be deployed across the portfolio (event catalog)
Define what “great” looks like by establishing creative standards for events (quality, partners, design, flow) and ensure it shows up consistently across markets
Support local teams in executing elevated, on-brand events:
Vendor sourcing and partner recommendations
Creative direction, event flow and experience design guidance
Sourcing materials that elevate look and feel
Identify and cultivate a network of best-in-class partners to elevate programming quality
Produce trend reports and inspiration decks to keep programming culturally relevant and differentiated
Marketing Systems & Content Production
Build and maintain marketing templates and brand toolkits that teams can use easily and consistently (newsletters, signage, social, collateral)
Develop marketing materials across digital, physical, and experiential channels
Support the creation of presentations, B2B marketing materials, and client-facing decks
Coordinate production and distribution of marketing materials with internal teams and external vendors
Ensure all materials are accurate, on-brand, and delivered to a high standard of quality
Editorial Content Creation
Write and edit copy across formats (emails, newsletters, signage, seasonal campaigns)
Produce and edit visual content (photo/video) for social and marketing use
Apply an editorial lens to all outputs; with a focus on clarity, tone, and quality
Translate brand voice into content that is practical, usable content for local teams
Continuously refine messaging to ensure it resonates with both tenants and ownership audiences
Partnerships & Experience Enhancement
Source and manage relationships with local and national partners (retail, wellness, F&B, cultural, etc.)
Maintain a strong pipeline of high-quality vendors and collaborators
Support partnership execution across events and activations
Identify opportunities to strengthen programming through thoughtful partnerships and sponsorships
What Success Looks Like
Success in this role is measured by the quality, consistency, and clarity of how we show up across the portfolio.
Key indicators include:
A clear and consistent brand presence across all tenant and client touchpoints
Noticeable lift in the quality of events, marketing materials, and on-site execution
Local teams using tools and templates effectively, with minima