Playground is working to make excellent child care accessible to all. Playground has built best-in-class software to manage all aspects of running a child care business. We believe that providers should focus on providing incredible child care — the kind of work that only people can do — and that software should manage the rest. We’re building the child care management platform that eliminates the administrative work of running a center.
Playground is at an inflection point — and poised to grow extremely fast. We have raised millions of dollars, secured several statewide contracts, and are working with thousands of schools across the country. Additionally, our founders were recently honored as Forbes 30 Under 30.
We are a team of owners who are not afraid to dive into large, complex projects. If you are excited by the prospect of building from the ground up and joining a collaborative, high-growth startup — we’d love to meet you.
You’d be joining as one of Playground’s first five marketing hires, which means no established playbook, no inherited clunk, and no ceiling on what you can build. What exists today is a product customers genuinely love, strong company momentum, and a real opportunity to define what marketing looks like at one of the fastest-growing companies in early childhood education.
Marketing at Playground is a growth and revenue function. We don’t run campaigns for awareness alone or invest in brand for the sake of narrative. Everything we do has a measurable outcome, and every marketer carries a revenue goal. For the right person, that clarity is energizing — you always know what winning looks like.
We’re looking for marketers with deep expertise in one or two disciplines who can also think strategically, structure their own work, and build something net new from scratch. We value analytical thinkers who are curious enough to experiment and creative enough to make those experiments land. At the end of the day, we care about results, not org charts.
As the Video Producer at Playground, you will own long-form video content end-to-end, including launch videos, founder narratives, keynote content, and customer stories that define how our company is seen and understood. From creative brief through final delivery, you will be the single point of ownership — shaping narrative, directing shoots, guiding post-production, and managing the full production lifecycle.
This role sits at the intersection of creative and production leadership. You will help shape company messaging and product positioning through video, while also owning video’s contribution to demand generation through launch films, top-of-funnel storytelling, and sales enablement content.
This role is based in New York City and is full-time.
Own video’s contribution to demand generation pipeline, including MQL and opportunity targets
Direct long-form executive video end-to-end, including launch films, founder narratives, keynote content, and customer stories
Develop creative concepts, treatments, and narrative arcs that translate product, executive POV, and customer outcomes into compelling stories
Manage video production from start to finish, including timelines, budgets, vendors, and stakeholder alignment
Lead on-set production, including crew coordination, scheduling, and talent management
Build and maintain a scalable library of video assets for marketing, sales, and customer experience teams
Establish repeatable production processes and playbooks that scale output while maintaining quality and consistency
7+ years of experience in video production, directing, or producing, with a strong portfolio of long-form executive or launch content
Experience working in-house at a SaaS or technology company, or at an agency supporting tech clients
Strong storytelling ability, with experience translating complex ideas into clear, compelling narratives
Excellent communication skills, with the ability to collaborate with executives, creatives, and cross-functional teams
Deep understanding of the full video production lifecycle, from pre-production through final delivery
Strong project management skills, including timelines, budgets, and stakeholder coordination
Ability to stay calm under pressure and adapt to shifting priorities
Proven experience leading production crews and making creative decisions in high-stakes environments
Hands-on experience with cinematography, camera work, or editing
Experience directing launch videos, keynote presentations, or product announcement films
Experience building a video production function from the ground up
Familiarity with motion graphics, animation, or mixed-media production
Base salary: $170,000 – $205,000
Job level and compensation will be determined based on individual qualifications, experience, and scope of the role.
Competitive salary + equity
3 weeks PTO
Health, vision, and dental benefits
$1,200 annual education stipend
Free daily lunch
New MacBook
Collaborative, high-growth environment with strong ownership and autonomy
Opportunity to directly impact a mission-driven company transforming child care
If you’re excited to tell powerful stories and build a high-impact video function from the ground up, we’d love to hear from you.
Learn more about Playground and our founders here: https://www.tryplayground.com/about