We're looking for a Product Marketing Specialist to support the growth of our Data Intelligence solutions across the UK&I region.
Reporting into the Global Product Marketing Director, you will support the full product marketing lifecycle and deliver high-quality product launch plans, messaging and sales enablement content to help us win in market. You will work with teams across Sales, Marketing, Product, and Propositions to help bring our products and propositions to market, communicate our value, and support adoption and retention efforts.
If you enjoy market and buyer insights, storytelling through content and commercial impact, this role is for you.
Responsibilities
Localise and shape product positioning and messaging for the UK&I market.
Develop the go-to-market plans for new product and proposition launches.
Build an understanding of our buyers, users, and competitors to inform messaging and content.
Create sales enablement materials and training that help Sales and Marketing teams communicate our value effectively.
Be the link between the Data Quality team and wider UK&I Marketing teams to ensure alignment and momentum behind GTM activity.
Prepare internal and external communications to raise awareness of product updates and ensure accurate representation in market.
Solicit case studies and testimonials from clients to support customer marketing.
Track and report on the performance of product marketing activities, using insights to optimise future work.
Collaborate with Product Management, Marketing, Sales, Propositions, and Customer Success to drive high-impact growth initiatives in-region.
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