The Brand and Campaigns Marketing Executive supports the delivery of integrated marketing campaigns and the ongoing development of the Experian brand. You will sit within the Brand and Campaigns team and report into the Head of Brand and Campaigns.. It works with creative, media, and wider marketing teams to ensure campaigns are delivered on time, on budget, and to a high standard.
An important focus of the role is brand stewardship, ensuring all customer-facing communications are consistent, high quality, and aligned to Experian's brand guidelines, and visual identity.
Main Responsibilities
Campaign Delivery & Execution
- Support delivery of marketing campaigns across multiple channels
- Coordinate with our teams and external agencies across creative, media, and production
- Manage timelines, ensuring you meet key milestones and deadlines.
- Support briefing processes, ensuring clarity and consistency across stakeholders
- Ensure assets are delivered through campaign rollout assistance.
- Monitor campaign progress and flag risks or delays
Process & Operations
- Follow campaign processes and governance.
- Maintain documentation across briefs, approvals, and delivery plans
- Support budget tracking and financial administration across campaigns
- Ensure stakeholders complete approvals.
- Identify opportunities to improve workflows and team efficiency
Brand Management
- Support the development and ongoing maintenance of Experian brand guidelines
- Be a brand guardian, reviewing creative assets to ensure consistency and quality
- Provide guidance to internal teams on correct brand usage across channels
Stakeholder Collaboration
- Work with creative, media, digital, and product marketing teams and building relationships with internal partner and agency partners
- Be a central point of coordination across campaign delivery and brand queries