WHAT DOES A VP, STRATEGIC PLANNER DO?
A VP, Strategic Planner will own the process to get to real, rounded and actionable insights. Lead the charge with confidence and creativity to inspire the Directors and their teams to strategic brilliance. This role will play nice with others—becoming an invaluable partner to Creative Leaders, Group Account Directors and key subject matter experts. At Intouch, Strategic Planning is robust, yet malleable, meeting the demands of the changing digital space. Our VP will continue to shape the department and cast teams that meet these needs—bringing the heart of traditional planning to everything we do. This VP will creatively infuse fundamental marketing knowledge with curiosity for how our clients thrive, bringing an understanding about how people live in our digital world to the table. Our ideal candidate is an experienced leader with a diverse background and success stories that will make us envious. You can own the room, but you can also mentor others to do the same?
Lead Strategic Planning Process: Own the process to develop actionable insights, ensuring they are real, rounded, and impactful.
Inspire and Mentor Teams: Lead Directors and their teams with confidence and creativity, fostering strategic brilliance.
Collaborate with Key Stakeholders: Partner effectively with Creative Leaders, Group Account Directors, and subject matter experts to drive strategic initiatives.
Shape and Evolve the Department: Continuously refine the Strategic Planning department to meet the evolving demands of the digital space.
Integrate Traditional and Digital Planning: Infuse traditional marketing knowledge with a deep understanding of digital trends and client needs.
Foster a Collaborative Environment: Promote a culture of collaboration and partnership across various teams and departments.
Mentor Future Leaders: Develop and mentor team members, empowering them to take ownership and lead with confidence.
Drive Innovation: Bring curiosity and creativity to the table, exploring new ways to help clients thrive in the digital world.
Develop and Implement Strategies: Create and execute strategic plans that align with client goals and market trends.
Maintain Industry Expertise: Stay updated on industry trends and best practices to ensure the organization remains at the forefront of strategic planning.
Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.
All other duties as assigned