We are seeking a highly skilled and adaptable Communications & Social Media Manager to support internal and external communications. The ideal candidate will be an organized, strategic communicator with strong storytelling abilities, a keen understanding of regulated communications, and expertise in managing social media platforms. In this role, you will help maintain and enhance our corporate reputation, lead social media operations, support internal and external communications initiatives, and ensure alignment with industry standards and compliance requirements.
Responsibilities:
Corporate & External Communications
- Develop and support corporate communication strategies that strengthen the company鈥檚 reputation across key stakeholders, including patients, healthcare professionals, employees, and partners.
- Draft, edit, and distribute corporate communications materials such as press releases, internal announcements, executive messages, town hall presentations, Q&A documents, and talking points.
- Assist in preparing communication plans for product updates, corporate initiatives, regulatory milestones, and crisis response鈥攅nsuring alignment with legal, medical, and regulatory requirements.
- Collaborate with PR teams, brand teams, and cross鈥慺unctional partners to ensure consistent and compliant communication across all channels.
- Ensure all communication materials align with brand voice, corporate values, and pharmaceutical industry standards.
Social Media Strategy & Management
- Co-develop, implement and manage social media strategies to elevate brand awareness, corporate reputation, and audience engagement.
- Lead day鈥憈o鈥慸ay social media operations, including posting, monitoring comments and messages, addressing inquiries, and ensuring timely escalation of sensitive topics.
- Maintain compliance by ensuring all social content and interactions follow industry regulations (e.g., FDA/FTC guidance, adverse event reporting procedures).
- Manage social media ad boosting campaigns鈥攊ncluding budget planning, targeting, and performance tracking鈥攚hile adhering to compliance standards.
- Prepare regular performance reports and presentations highlighting key social metrics, emerging trends, risk considerations, and actionable insights.
- Collaborate with internal teams (Brand, Medical, Legal, Regulatory, Community, eCommerce, and Customer Service) to ensure content accuracy, review approvals, and effective campaign execution.
- Monitor social media trends, competitor activity, and platform updates, recommending innovative ways to keep content engaging and compliant.
Content Development & Execution
- Support development of content for corporate channels including social posts, executive messages, blog articles, internal newsletters, town halls and digital campaigns.
- Assist in moderating monthly Instagram Lives, managing session downloads, and editing video clips for internal and external use.
- Generate creative content ideas and submit them for cross鈥慺unctional review (MLR/PRC), considering both marketing goals and regulatory boundaries.
- Format and compile monthly Social Decks for PRC review, ensuring accuracy and clarity in schedules, creative assets, and messaging.
- Edit short鈥慺orm videos and produce simple graphics using Canva or similar tools.
- Media relations support. Build and maintain relationships with journalists and media outlets
- Web/digital alignment. Coordinate updates to corporate website content, newsroom sections, or blogs.