SAFe Product Manager_ETAS

Abstract:

The Product Manager is responsible to define, deploy and communicate the product vision and strategy.

He/she drives the derivation of the roadmap under consideration of market needs and Product Field abilities.

With his/her customer-oriented view, he/she specifies products and features.

He/she is responsible to deliver economical and business data, needed for overall product management.

He/she manages the product live cycle of assigned products.

Tasks:

• Achievement of product related business targets
• Ensures that the product business runs (support of e.g. sales, quality, supply chain, product liability, SAS, FAE)
• Supports definition, deployment and communication of product vision and strategy and derivation of roadmap (aligned with Solution Field vision/roadmap)
• Definition of product content and prioritization of the program backlog, e.g.
  • definition of customer and product requirements (epics, features)
  • requirements validation at customer as well as eliciting and incorporating feedback
  • prioritization of services and product maintenance (if PF-relevant)
  • ensure product quality
• Supports definition and approval of project and product content
• Supports Product Field stakeholder management, e.g.
  • customer and regional interface for assigned products, product / solution representative at customer (via sales)
  • Coordination with other products and solutions (if no solution is available)
  • others (e.g. universities, competitors,..)
• Supports definition of business models for PF-related products (e.g. license model, upfront financing, non-recurring engineering costs,…)
• Supports definition and getting approval for budget of product class
• Manages product life cycle of assigned products (e.g. marketing ramp-up, promotion, phase out)

  Product Managers align and support the organizational context in the following topics, by providing relevant business information:

• Resource Planning (short, mid and long term)
• Competencies development (short, mid and long term)
• Alignment on strategy
• Feedback on performance and personal development for assigned associates
• Support and participation in HR processes and instruments
• Support and enabling of activities to strengthen skill excellence (e.g. spearing capacity in Solution & Product Fields)