Job Description
The Retail Director APCN is responsible for developing, implementing and regularly updating a strong distribution strategy in order to sustain the highly qualitative development of the brand in the market; Maximizing sales and achieving company business objectives in Mainland China region.
Responsibilities
- Drive sales strategies to achieve targets, monitor market performance, optimize inventory control, and conduct regular market visits to assess competitor activities.
- Lead the optimization of retail network, identify new store locations, secure favorable lease terms with landlords, and spearhead the opening and refurbishment of boutiques to strengthen brand presence.
- Enhance and develop a strong clientele, integrate VIP data, interpret consumer behavior insights, and design strategies to elevate engagement with high鈥憊alue customers.
- Steer annual budget planning, execute regular store audits, and ensure all boutiques uphold company policies and operational standards.
- Lead, recruit, coach, and advance retail staff in office and frontline, conduct performance appraisals, and cultivate a high鈥憄erforming team with clear development pathways.
- Develop the client-centric culture with brand history, products and hospitality, and reinforce consistent communication of company policies.
- Orchestrate marketing activities and events with Marketing team, elevate client service standards, and optimize the end鈥憈o鈥慹nd client journey.
- Deliver sales and market reports with business acumen, participate in key meetings, and demonstrate a consistently professional and self鈥慸riven approach.