Full ownership of app marketing campaigns (Facebook, Instagram, Google, Apple) from strategy to execution
Define, monitor, and analyze KPIs (e.g., ROAS, CPI) to enable data-driven decisions
Manage budgets, forecast performance, and scale campaigns to maximize results
Run analyses, A/B tests, and experiments to drive continuous optimization
Track industry trends and identify growth opportunities with strategic initiatives
Collaborate with Design, Media, Analytics, and Tech teams on creatives and automation
Mentor junior team members and share best practices

Marketing Manager - App Marketing (all genders)