Marketing is at the core of our world and at the heart of where we make our decisions. Marketers understand the consumer⌠really understand the consumer. They ask questions. Find answers. They take the extra step to work towards a vision for future success, while driving revenue and profit.
The Analyst, Sports supports the growth of our brands and businesses through the sports industry by helping turn ideas into actionable plans. This role contributes across sponsorships and partnerships, media, and agency coordination, ensuring programs are executed efficiently and on time. The position is best suited for someone who is organized, detail-oriented, and proactive, with strong communication skills and an interest in sports and broader culture. You should be comfortable collaborating across teams and levels of the organization to keep multiple projects and priorities moving forward.
This role offers the opportunity to work on iconic brands and support an ambitious sports partnership strategy. The Analyst of Sports Marketing will assist in bringing partnerships to life by coordinating with internal teams, external agencies, and league and team partners, while supporting asset development, approvals, and execution. You will help ensure all deliverables align with brand and partner guidelines, contribute to campaign execution, and support reporting and recaps to evaluate performance. Youâll be encouraged to bring forward ideas, think creatively about how our brands show up in sports, and help evolve how we connect with consumers through partnerships.
Key Components of the Role
Support the planning and execution of sports marketing partnerships (including leagues, teams, and talent) across the organization to build brand equity and drive long-term growth for the business
Coordinate and track approvals between our internal organization and various league, team, and talent partners, ensuring all creative aligns with brand and partner guidelines and is delivered on time
Assist Sports Marketing team in the development of end-to-end sports strategy
Maintain detailed records of contractual assets, deliverables, and timelines to ensure full delivery against contracts
Track, organize, and traffic creative assets for league and team partners and for easy access and future reuse across brands
Help coordinate internal requests for partnership assets across the business and assist in reviewing creative assets to ensure they meet partner guidelines before submission
Collaborate with external partners on creative briefs for sports initiatives
Work closely with the sports marketing agency and ancillary vendors to ensure successful partnership execution
Track and organize creative assets and content libraries for easy access and future reuse across brands
Assist in the development of research frameworks for ROI on Sports Partnerships
Support the influence of category marketing, central marketing, consumer insights, sales, finance, and agency partners to bring creative ideas & activations from concept to reality
Collaborate with cross-agency teams (creative, social, media, PR) to bring ideas to life and extend campaign across relevant channels
Support budget tracking and financial reconciliation for partnerships and activations
Apply consumer insights to inform sports partnerships and campaign strategy
Analyze data to inform strategies and assess in-market results to drive business objectives
Assist in delivering creative work and activations on time and on budget
Qualifications
Strong organizational skills with the ability to manage multiple projects, timelines, and deliverables simultaneously
High attention to detail, especially when working with assets, approvals, and partnership deliverables
Proficiency in Microsoft Excel and PowerPoint, comfortable working with trackers, timelines, and presentations
Ability to work in a dynamic, fast-paced environment with a focus on adaptability and flexibility
Solid problem-solving and analytical skills, with the ability to simplify complex issues
Effective communication and interpersonal skills, with experience working in a cross-functional team environment
Prior experience in marketing, either in a CPG company or supporting from the agency side (advertising, consulting, media), is preferred
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinzâ strategy and values.
New Hire Base Salary Range:
$77,800.00 - $97,300.00Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your familyâs needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
Youâll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional â Employee Assistance Program , Wellbeing Programs, Family Support Programs
Financial â 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Chicago/Aon CenterKraft Heinz is an Equal Opportunity Employer â Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact NAZTAOps@kraftheinz.com for assistance.
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