Avis Budget Group Contact Centre is looking for a motivated Senior PPC Specialist to develop the PPC strategy for Avis Budget Group for your allocated region.
The role will require you to own and manage PPC for different markets and conduct the usual aspects of any PPC role to drive performance such as SQRs, improving ads & extensions, monitoring performance and general maintenance. You will also have the responsibility of running and developing the strategy for Bidding, Audiences, GDN, YouTube & Demand Gen.
As part of the role, you will also be required to work closely with local marketing teams to tailor PPC and on-site strategy for your allocated region.
What we are looking for:
· 2+ years of hands-on experience in paid search, managing campaigns in Google Ads and Microsoft Ads
· Proficiency with bid management tools like Google Search Ads 360, Marin or Skai.
· Deep understanding of automated bidding.
· Expertise in AB testing & optimisation.
· Solid experience with SQRs and keyword optimisation
· Native or fluent in English and one of the following languages would be an advantage: French, German, Portuguese, Swedish, Norwegian, or Danish.
· Strong reporting & analytical skills.
· Experience with using automation to enhance data, ad copies and improving performance.
· Proven ability to deliver effective PPC initiatives that drive performance improvements.
Bonus skills & experience:
· Experience managing Remarketing, GDN, YouTube, and Demand Gen.
· Familiarity with setting up and utilizing automation systems.
· Expertise in promotion effectiveness measurement and budgeting/forecasting.
· A strong understanding of CRO strategy and landing page optimization.
· Technical skills such as SQL, Java, or Google Ads Scripts.
What we offer:
· A competitive salary based on your experience (30k to 38k) plus Bonus scheme.
· A full-time permanent contract (39h a week)
· Flexible working hours with the option to work remotely 4 days a week.
· Wellness & fun activities
· VIP District discounts and rental car discounts
· Life insurance after 6 months
· Ticket restaurant & free car rental after one year
· Excellent, dynamic, & multicultural environment in one of the best locations in Barcelona: The World Trade Centre
Avis Budget Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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