Sr Director, HCP Promotions

Job Description

At Gilead our pursuit of a healthier world for all people has yielded a cure for hepatitis C, revolutionary improvements in HIV treatment and prevention as well as advancements in therapies for viral and inflammatory diseases and certain cancers. 

We set and achieve bold ambitions in our fight against the world’s most devastating diseases, united in our commitment to confronting the largest public health challenges of our day and improving the lives of patients for generations to come.  As a Senior Director, HCP Promotions you will be an integral part of a fast paced highly collaborative team, who are on a mission to increase awareness, knowledge, relevancy, and usage of PrEP as part of preventative health for all who could benefit from it.

You will be responsible for:

• Leading a team of marketers to oversee the development and implementation of promotional strategies and tactics (personal and non-personal) for HCPs to drive adoption of multiple products.   

• Make recommendations for where to play (segments, geographies, etc.), how to win (tactics, promotional strategies, positioning, channel strategies, marketing mix, etc.), and where to invest across multiple products in the PrEP portfolio 

• Oversee the development of the HCP Plan of Action (POA) for field sales teams inclusive of call flow, messaging, and reactive talking points, etc. 

• Demonstrated ability to partner with sales leadership to plan and implement brand strategic priorities, inspire and inform field team, and support performance outcomes 

• Partners with internal stakeholders to support ultimate outcomes of field team and pull through of brand strategy at territory level 

• Possesses in-depth understanding of pharmaceutical sales, market landscape, key trends, and implications on business strategy 

• Expertly communicates insights and recommendations derived from complex analysis, using an array of frameworks, models, and methods based on the situation 

• Identifies key metrics for success (KPI) and adjusts management strategies to maximize product performance 

• Cultivate relationships with thought leaders, key customers, and professional organizations 

• Lead select cross-functional workstreams and projects as needed to support product portfolio  

• Represents US Commercial (Marketing/Sales) on Global Workstreams and Key US Cross-Functional Workstreams and partners for outcomes supporting aligned US strategies 

• Oversee all HCP agency relationships and performance 

• Leads acute and systemic problem solving with internal and external partners  

• Acts as a strategic advisor informing all key strategic decisions related to product portfolio 

• Excellent interpersonal skills with the ability to lead, interact with, focus, resolve conflict and drive consensus among individuals from a variety of cultures, and disciplines 

• Demonstrated excellence in project management and effectively managing multiple projects/priorities 

• Strong communication skills with experience presenting before executive staff 

• Track record of successful budget management; expert expense budget planning and tracking 

• Identifies and analyzes complex problems and situations where there may be little precedent, guides teams to make decisions and/or recommendations  

• A champion for continuous improvement, new ideas, and initiatives that drive the business forward 

• Ensure compliance with all relevant laws, regulations, and policies 

Preferred Qualifications: 

• 10+ years of experience. 

• A Bachelor’s degree in marketing or related fields is preferred. 

• An advanced science degree or an advanced business degree such as an MBA is desirable. 

• Experience in the pharmaceutical industry including expertise in marketing, US marketing or sales experience as a first line leader is preferred 

• Proven ability to work well as part of a team and in leading teams, with demonstrated track record of people development 
• Adept at forming and maintaining a collaborative work environment within cross functional teams 
• Extensive knowledge and experience in pharmaceutical product life cycle management—including product launches is strongly preferred 

• Strategic thinker with innovative mindset that can make decisive decisions, prioritize tradeoffs, and effectively communicate recommendations among a set of key strategic choices 

• An entrepreneurial thinker who is confident working within a fast paced and challenging environment 

• Expert understanding of pharmaceutical regulatory requirements and impact on development of marketing materials is required 
• Strong desire and ability to work in a face-paced and dynamic environment 

• A minimum of 5 years in product marketing or advertising in the pharma/healthcare space is preferred  

• Experience in HIV and/or HIV prevention therapeutic area a plus. Comfortable discussing topics relevant to the HIV prevention space, including sexual health, mental health, and substance use expected

• Ability to travel:  up to 25%. 

People Leader Accountabilities: 

• Create Inclusion - knowing the business value of diverse teams, modeling inclusion, and embedding the value of diversity in the way they manage their teams. 

• Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose. 

• Empower Teams - connect the team to the organization by aligning goals, purpose, and organizational objectives, and holding them to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.