Ascensus is the leading independent technology and service platform powering savings plans across America, providing products and expertise that help nearly 16 million people save for a better today and tomorrow.
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Section 1: Position Summary
The Content Specialist will be responsible for content development, execution, and oversight of marketing campaigns and initiatives for the assigned line of business. Through consultation, creativity, and a focus on the user experience, this individual will be responsible for collaborating with marketing and business stakeholders to implement effective communications and crafting copy that drives business growth, client retention and desired outcomes. This includes developing content within Ascensus brand standards for a variety of touchpoints with a focus on writing for digital experiences such as web, email, video, and social media.
Section 2: Job Functions, Essential Duties and Responsibilities
- Turn strategic initiatives and industry trends into tactical solutions
- Understand and assess business needs in order to craft clear, concise, and effective messaging
- Manage all aspects of complex communications, including content development, project planning, and the creation of multiple versions based on data, logic, and branding
- Represent marketing at key meetings to provide status updates, consultation, general project support, and innovative solutions
- Establish strong relationships with business stakeholders by delivering on project specifications and deadlines
- Create meaningful content leveraging AI tools that is clear, actionable, and engagingâconverting leads to clients and turning clients into loyal fans
- Fluid in copywriting for a wide variety of marketing mediums across web, email, print, video scripting, presentations, articles, white papers and more.
- Use Microsoft office suite â Word, PowerPoint and Excelâas well as project management and CMS software tools to assist in the management of workflow, content, planning, and other marketing operations
- Participate in and adhere to quality control best practices related to proofreading, reviews, and securing approvals
- Measure effectiveness of communications using such methods as A/B testing
- Responsible for protecting, securing, and proper handling of all confidential data held by Ascensus to ensure against unauthorized access, improper transmission, and/or unapproved disclosure of information that could result in harm to Ascensus or our clients.
- At Ascensus we are guided by our Core Values of People Matter, Quality First and Integrity AlwaysÂŽ. They inspire us every day to prioritize an environment of respect for those we serve and one another and should be visible in your actions on a day-to-day.
Supervision Â
Section 3:Â Experience, Skills, Knowledge Requirements
- Excellent writing, editing, and presentation skills
- Ability to write and communicate effectively and professionally across multiple mediums, including digital, social and print, and considering SEO, SEO strategy and optimization tactics
- Experience with AI copywriting tools
- Excellent decision-making, communication, critical thinking, project management and follow-through skills
- Ability to perform duties with accuracy, strong attention to detail, and meet deadlines consistently
- Self-motivated team player who is comfortable working in a collaborative, fast-paced environment
- Minimum of 5 years of related experience. Samples and portfolio are required
- Four-year college degree, marketing/communications or related field
- An understanding of a regulated industry; financial services experience a plus
For all virtual remote positions, in order to ensure associates can effectively perform their job duties with no distractions, we require an uninterrupted virtual workspace and there is also an expectation of family care being in place during business hours. Additionally, there is an internet work speed requirement of 25 Mbps or better for individual use. If more than one person is utilizing the same internet connection in the same household or building, then a stronger connection is required. If you are unsure of your internet speed, please check with your service provider. Note: For call center roles specifically, it is a requirement to either hardwire your equipment directly to the internet router or ensure your workstation is in close proximity to the router. Please ensure that you are able to meet these expectations before applying.
We are proud to be an Equal Opportunity Employer
Be aware of employment fraud. All email communications from Ascensus or its hiring managers originate from @ascensus.com or @futureplan.com email addresses. We will never ask you for payment or require you to purchase any equipment. If you are suspicious or unsure about validity of a job posting, we strongly encourage you to apply directly through our website.