You play a key role in supporting the transformation and evolution of two of our premium brands, connecting to workstreams that shape and support each brand鈥檚 core idea, including building tools that support communication, integration and alignment across a multitude of global and regional stakeholders. You value collaboration and critical thinking, you are insatiably curious and love connecting with bright international minds to be part of building global brands from strategy, product evolution through to internal and external communications.
Brand Experience Design:
- Collaborate with subject matter experts (internal teams, external partners) to
- Assist in the ideation, development and enhancement of brand strategy, products, sub-brands, and signature brand moments.
- Help implement strategic partnerships to enrich guest engagement and deliver unique, memorable experiences.
- Contribute to talent experience tools, touchpoint optimization, and sustainability integration. Contribute to the design and optimization of talent experience tools, ensuring brand culture is embedded across employee touchpoints.
- Integrate sustainability and ESG initiatives into brand strategies to enhance long-term impact.
- Support the development and execution of the brand customer journey, ensuring seamless deployment across all touchpoints.
Brand Compliance and Product Strategy:
- Help implement design guidelines and create briefs and specifications to enhance product
- Support the development of brand cost and investment models
- Support portfolio management initiatives, including PURE (Property Upgrades, Renovations, and Enhancements), to optimize brand equity and asset value.
Brand Health Monitoring:
- Track brand performance and assist with monitoring guest satisfaction.
Brand-Led Culture & Marketing Excellence
- Contribute to building a brand-centric culture, fostering alignment and governance across key stakeholders, regional and hotel teams
- Assist in developing internal training, communication, and engagement initiatives to reinforce brand identity and values.
- Act as a liaison between internal teams and external agencies, to align with brand positioning and strategic objectives.
- Oversee day-to-day operational tasks, including document management, filing, management of internal tools/platforms, and administrative support.
- Maintain brand assets, databases, and guidelines, ensuring stakeholders have access to the latest tools and resources.
- Support management of milestones and internal communications throughout the year such as: budget planning, stakeholder meetings, newsletters etc.