Join the Blacksmith Team!
Blacksmith Agency is a boutique digital agency based out of Phoenix, AZ, specializing in top of the line, custom website design and development. By forging digital products and online experiences rooted in user expectations and data, Blacksmith helps partners grow, innovate, and exceed their business objectives. Top clients include Google, General Electric, Voss Water, Arizona State University, and many more!
If you have a passion for digital media and technology, then join our growing team of talented individuals!
Position Objectives:
Research:
Lead the research into industry trends, competitive information, along with consumer insights to create and present concepts and recommendations in a compelling and impactful way to internal teams and to future and current senior-level client
Lead discovery and research in early project stages: conduct stakeholder interviews, guide primary and secondary research, review analytics and other materials in order to distill findings for project teams
Planning and implementing seamless user-focused digital experiences for multiple key audiences.
Consult:
Translating the complexity of human motivation and behaviors into the production of beautiful, yet functional digital products
Develop recommendations for project direction based on research, industry knowledge, digital best practices, collaboration with creative teams, and established client goals
Advise clients and Blacksmith teams in driving Strategic cohesion across all related tactics and projects in service of big-picture business goals
Navigating the balance of user needs, client objectives and the requirements of the team throughout helping to solve problems and craft exceptional user experiences.
Present:
Prepare and present approaches and recommendations in a compelling and impactful way to internal teams and future prospective clients
Participate in new business development meetings and presentations and partner with account directors to drive client satisfaction and growth in key accounts
Build:
Perform stakeholder interviews
Facilitating strategy workshops with clients to gain clarity and alignment on goals
Develop strategic, user-focused digital experiences for multiple key audiences
Plan and implement data-driven strategies to help clients reach business goals through deliverables such as content strategy documents and website information architecture
Lead design of journey maps, navigation design, sitemaps, information architecture, detailed wireframes and more to support the end-to-end user experience
Developing content strategy for relevant clients (information architecture, editorial calendars, keyword research, taxonomy, brand voice guides, etc.).
Create or contribute to various documents and presentations such as creative briefs, positioning statements, brand ecosystem maps, digital communication plans, research plans, social media strategies, customer journeys, and digital strategy roadmaps
Collaborating with creative teams, and developing recommendations to establish project direction.
Maintain:
Maintain an in-depth understanding of clients' needs, business, products, and market, and conduct regular reviews of their competitors' activities and online presence
Provide ongoing strategic and tactical advice to clients on a wide range of digital marketing topics, and continue to highlight Blacksmith's value in the digital marketing space
Support Account Directors, Account Managers, and project services personnel by providing clear strategic direction and inspiration to both clients and internal project teams
Benefits:
The freedom and opportunity to build and improve upon our existing Digital Strategy process
An award winning creative & development team
100% remote work
Competitive salary and benefits
What You’ll Bring:
4-8 years combined experience in:
Brand: strong understanding of brand architecture, able to organize brand priorities, generate original concepts based on consumer and business needs
Digital: experience with all phases in the design process, from discovery, through design, into development and release
Facilitation: experience designing workshops and leading senior clients through strategic design-thinking frameworks
UX: understanding of web usability, best practices in design/UX, and fluent in current and emerging trends,
Work: Strong body of experience including projects for large-scale brands (including technology), websites and campaigns
And you bring curiosity, humility, and a passion for doing great work
In-depth knowledge of brand & product marketing, multi-channel marketing, digital marketing and related technologies, web analytics, social media, mobile and device trends, and large enterprise marketing needs
Relentless problem-solving skills and the ability to assess and resolve complex challenges for varied client needs
Ability to create professional-looking documents and presentations coupled with strong presentation and speaking skills
Ability to focus and work under pressure during tight deadlines with humor, tact and professionalism
Ability to work across multiple projects at once in a fast-paced and self-driven environment
Strong analytical abilities and the ability to carefully manage details
Ability and desire to collaborate effectively with a wide range of team members, including colleagues and clients with varying professional backgrounds and specialties
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