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About Us
• Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector.
• We provide a comprehensive portfolio of solutions including HR/HCM technology, managed services, and global business process outsourcing (BPO).
• We collectively serve over 95,000 businesses and process over $135B in annual payroll.
• Headquartered in Chandler, Arizona, Vensure acts as a "One Employer Solution" to help thousands of businesses streamline and grow operations with custom strategies that benefit both employers and employees.
Position Summary
• The Senior Marketing Manager, Demand Generation will focus on demand generation activities to drive quality leads that generate revenue.
• Requires a strong background in marketing, some B2B experience, excellent analytical skills, and a passion for impactful campaigns.
Essential Duties and Responsibilities
• Develop and execute comprehensive marketing strategies to generate demand for company solutions and services.
• Collaborate cross-functionally with product, sales, and customer service teams to produce materials supporting the prospect-to-client lifecycle.
• Create and manage targeted marketing campaigns across multiple channels including events, social media, and digital advertising.
• Monitor and report on marketing initiative effectiveness; use data to optimize strategies.
• Stay current with B2B marketing trends and best practices related to target markets.
Marginal Functions
• Build and maintain relationships with team members and peers to coordinate communications and services affecting clients.
• Attend webinars and trainings for ongoing professional development.
• Complete assigned projects and other duties as directed by supervisor.
Knowledge, Skills, and Abilities
• Proven track record in developing and executing successful marketing campaigns.
• Strong analytical and strategic thinking skills.
• Excellent communication and interpersonal skills.
• Ability to work both collaboratively and independently in a fast-paced environment.
• Proficiency with project management, marketing automation tools, CRM, and marketing technologies.
Education & Experience
• Bachelor's degree in Marketing, Business, or related field.
• 5+ years marketing experience, focusing on B2B or software marketing.
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