The Associate Manager of Visual Merchandising, General Merchandise is responsible for creating compelling retail visual presentations that inspire booklovers and deliver on Indigo鈥檚 financial targets. This role involves developing and communicating engaging store environments for assigned categories to drive sales, maximize margin contributions, and uphold Indigo鈥檚 Brand Standards. The Associate Manager, Visual Merchandising collaborates with the Visual Manager, General Merchandise and cross-functional teams to implement effective merchandising strategies, ensuring consistent execution across all stores. Additionally, this role supports the Visual Manager in managing all Visual Merchandising processes as they relate to space planning, the development of product displays and communication to stores.
KEY PERFORMANCE METRICS
- Accurate on-time delivery of the Visual Workbooks: high standard, adherence to the Visual Merchandising and Corporate Calendars
- Sales, budget, margin and contribution for assigned categories
- High standard for accuracy space planning and sign requests
- Effective HELP ticket resolutions
- Customer satisfaction, as evidenced by stakeholder feedback
KEY ACCOUNTABILITIES
Functional
- Partner with Visual Manger, General Merchandise to execute the Seasonal product strategies for assigned categories, including Product Line Reviews, in-store set ups, Visual Workbooks and Merchandising Updates
- In collaboration with the Visual Manager, General Merchandise, develop and deliver high impact visual merchandising strategies to drive store execution and achieve Indigo鈥檚 strategic objectives
- Create user friendly Visual workbooks that clearly communicate the merchandising approach and priorities for each seasonal floor set
- Collaborate cross functionally with Merchant and Allocations teams on seasonal space planning and organize product information required for the Visual Workbooks
- Execute showroom set-ups including product line reviews and store layout reviews
- Lead in-store set up and store walk throughs for assigned categories to validate, test and develop new merchandising approaches
- Educate the Field Visual team on period story themes, objectives, and inspirations each season, leveraging field calls and in-store walkthroughs
- Partner with the Visual Manager, General Merchandise to execute the sign process for seasonal floor sets and special projects as assigned
- Maintain all support documents and resources to ensure the most accurate and relevant information is available
- Lead the execution of merchandising initiatives and store openings in key locations as assigned
- Manage and follow up on projects, propping, and fixture rollouts as assigned
- Address and resolve HELP ticket inquiries related to assigned responsibilities
- Act as an advocate for the customer by placing them at the forefront of all design and decision-making processes
- Embrace and seek out technology that creates high tech and high touch solutions for
Indigo鈥檚 customers
- Proactively identify and anticipate customer expectations and needs
- Challenge the status quo by consistently identifying areas for improvement, diagnosing issues and working to resolve them
People
- Actively seek out opinions to promote a culture where the opinions and voices of all teams are heard and valued
- Offer support and constructive feedback to peers to encourage growth and collaboration.
- Collaborate with others to drive flexible and iterative solutions, quickly and easily
- Share technical expertise while continuously learning from others
- Help team members understand the impact of their contributions and proactively engage other functions to gather input and drive alignment
Cultural
- Model Indigo鈥檚 beliefs and convey a positive image in everything you do
- Celebrate diversity of thought and have an open mindset
- Take an active role in fostering a culture of continual learning, taking risks without the fear of making mistakes
- Embrace, champion and influence change through your team and/or the organization
SCOPE
Reports to: Visual Manager, GM
Manager once Removed (MOR): Director Visual Merchandising, GM
KEY RELATIONSHIPS
Internal:
- General Merchandise
- Planning & Allocation
- Store Design
- Retail Operations and Store Communications
- Visual Merchandising
- PMO
- Marketing
- Creative Studio
External:
- Vendors and Suppliers as required