The LATAM Demand Planning Manager is responsible for leading the demand planning process across all Mattel
product lines in the LATAM region, including Mexico, Brazil, Chile, Colombia, Peru, and export markets. This
strategic role focuses on retail and e-commerce channels, collaborating with cross-functional teams to ensure
accurate forecasting, inventory optimization, and alignment with business goals through the S&OP process.
What You’ll Do
• Develop and maintain accurate demand forecasts using historical data, market trends, and commercial input.
• Collaborate with sales, marketing, and finance teams to integrate qualitative insights into the planning
process.
• Lead the regional S&OP (Sales & Operations Planning) process, ensuring alignment between demand and
supply.
• Analyze forecast deviations and propose corrective actions to improve accuracy.
• Optimize inventory levels and coverage in coordination with local supply chain teams.
• Leverage analytical tools (Excel, Tableau, Anaplan, ISIS Americas) to generate performance reports and
visualizations.
• Monitor key performance indicators (KPIs) such as: forecast accuracy (forecast variance, bias and value add),
fill rate, and inventory obsolescence.
• Partner with global teams to implement best practices and corporate standards.