About us
Photoroom launched in 2020 after being accepted into Y Combinator and has become the world's most popular AI photo editor over the past four years. Our goal is to create the technology allowing anyone create studio-level product images in minutes.
With over 300 million downloads and processing 5+ billion images annually, we serve both individual creators and major enterprises like Amazon, DoorDash, and Decathlon through our B2C app and B2B API solutions.
We're a profitable, remote-friendly company that has raised Series B funding and aims for 40% year-over-year growth. Our team of 100+ passionate builders focuses on craft, innovation, and collaboration, creating exceptional impact for entrepreneurs and businesses worldwide.
The Marketing Operations Manager is responsible for building and optimising the operational infrastructure behind Photoroom’s enterprise marketing motion. This role ensures that enterprise campaigns, account-based programs, lifecycle nurtures, and PQL-to-sales flows are executed with precision, measurable impact, and clean data integrity. The focus is on translating enterprise marketing strategy into scalable automation, accurate attribution, structured lead management, and reliable reporting within HubSpot Marketing Hub. Working in close partnership with the Head of Enterprise Marketing, RevOps, and Data, this person operationalises how enterprise demand is captured, nurtured, qualified, and handed off, ensuring that marketing-generated enterprise pipeline is structured, trackable, and continuously optimised within the broader revenue framework.
Compensation: €60k-75k base salary
Location: Remote in France, Italy, UK, Spain, or Germany, with monthly Paris office visits (fully reimbursed)
What you’ll do:
Build, QA, and maintain marketing campaign workflows in HubSpot Marketing Hub, including lifecycle nurture sequences, re-engagement programs, enterprise prospect journeys, and trial-to-paid flows
Own the configuration of automated email programs: segmentation logic, branching conditions, send-time optimisation, suppression lists, and deliverability monitoring
Manage campaign scheduling, list management, and audience targeting across HubSpot and in coordination with Braze (B2C lifecycle tool), ensuring consistent logic and clean audience segmentation
Maintain documentation for all marketing automation workflows and campaign logic
Manage campaign-level and channel-level attribution within HubSpot Marketing Hub, ensuring accurate marketing-source tracking across paid, organic, email, events, and PLG acquisition
Implement and maintain UTM taxonomy, source tracking standards, and conversion event tagging across all marketing channels
Conduct regular data quality audits on marketing attribution and campaign performance data
Build and maintain marketing performance dashboards focused on traffic, lead generation, MQL/PQL creation, and marketing-sourced pipeline contribution
Operationalise lifecycle stage automation for marketing-qualified leads (MQL, PQL) in alignment with the broader revenue framework
Manage list segmentation and audience building for all marketing programs, including ICP filters, behavioural triggers, and engagement scoring
Configure and maintain routing rules for marketing-generated leads, ensuring correct assignment based on predefined revenue team logic
Monitor marketing-to-sales conversion metrics and surface funnel insights to Marketing and RevOps for optimisation
Operationalise account-based marketing programs in HubSpot: build target account lists, configure account-level tracking, and monitor engagement signals
Support enterprise marketing initiatives through intent data integration, account scoring configuration, and personalised nurture orchestration
Track event and webinar performance from registration through marketing-qualified pipeline creation, including post-event nurture management
What we're looking for:
Must-have experience:
3–5 years in a Marketing Operations, Demand Generation Operations, or Marketing Automation role at a B2B SaaS company
Deep, hands-on HubSpot Marketing Hub experience, you have built workflows, managed lists, set up nurture programs, and debugged attribution issues yourself.
Solid understanding of B2B marketing funnels: what MQL/PQL/SQL mean operationally, how leads move through stages, and what good and bad funnel data looks like
Experience building multi-touch attribution models or working within a structured attribution framework
Comfortable with UTM management, tracking pixel implementation, and basic HTML for email troubleshooting
Strong analytical instinct, you spot data problems before they compound, and you translate marketing data into actionable insight rather than vanity metrics
Strong plus:
Experience with Braze or a comparable B2C lifecycle/CRM tool
Familiarity with ABM platforms (e.g., 6sense, Demandbase, RollWorks) or intent data tools
Experience working alongside a RevOps function and understanding where the two remits connect
Experience in a company with both a self-serve and sales-assisted motion
What success looks like in the first 6 months:
Marketing attribution framework implemented and aligned with the existing revenue reporting structure
Enterprise and trial-to-paid nurture programs live with measurable improvements in MQL/PQL conversion rates
Marketing automation infrastructure fully documented and auditable
Reliable, trusted marketing performance dashboards used weekly by the Marketing team
Clear visibility into marketing-generated lead volume, conversion, and pipeline contribution
Work flexibly from Germany, UK, Italy, France, or Spain
Regular team gatherings, including in-person onboarding in Paris (1–2 weeks), yearly company offsite, team retreats, and quarterly in-person meetings
30 days annual leave plus local public holidays
Competitive equity package with stock options/BSPCE
€1,000 one-time home office grant OR €400/month co-working space stipend
€1,000 annual learning and development budget
Private health insurance
Access to personalised mental health support via MokaCare
Sports and cultural activities reimbursement
Relocation support (up to €10k) for those choosing to move to France (visa + housing support)
Note: Visa sponsorship and relocation support are only available for roles based in France.
Screening call with Talent Manager (30 min)
Technical interview with Hiring Manager (45 min)
Take-home assignment and live review with the team (45 min)
Culture fit interviews and meet the team (~3h total)
Reference check and offer
Support: We value diversity and aim to create an inclusive ex
Photoroom