The Account Director is the principal representative of RRD responsible for understanding and representing the Digital marketing products, services, and solutions it provides to clients. The Account Director recognizes revenue opportunities and develops leads into long-lasting partnerships. The position is responsible for promoting Digital sales in creative and effective ways through a sophisticated consultative process with clients. The position requires product knowledge, an understanding of industry trends, and ability to develop strategic plans with a high level of initiative, planning and foresight to maximize sales and revenue from existing clients as well as new clients and prospects. In the position you will act as a subject matter expert and mentor to less experienced sellers.
Responsibilities:
- Establishing a strategic and sophisticated consultative process which engages new and existing clients regarding the promotion and marketing of Company products, services and solutions and capturing all revenue opportunities, expanding knowledge base of client business/objectives and requirements, building meaningful value-added relationships by: Building strong partnerships and sales strategies with existing and new clients through developing a deep understanding of their businesses and marketing/advertising initiatives; Expert on Print products and solutions and how they can provide value to a client鈥檚 operations. Engage other RRD product sales experts to propose optimum customer solutions. Effectively communicate how best to promote Company products and services to best fit a client or prospective client's needs (Travel may be necessary)
- Be considered a business partner by the customer; maintain and grow customer accounts by: Providing valued, comprehensive and strategic account management; Ensuring tactical and flawless implementation of products, services, and solutions; Researching, tailoring, and teaching commercial insights to clients; and Remaining point of contact to ensure client鈥檚 concerns are addressed
- Provide accurate and timely reports and forecasting as required by Company.