Responsible for having others to talk about us through earned media activation and building editorial relationships and significant media partnerships.
Responsible for fostering collaboration and alignment between Sports (including Motorsports, Events and Athletes) and Media Network.
Leading activation projects (EMO) across all sports areas while coordinating with the Programming and Content teams, identifying opportunities from Sports Marketing for the local network, and turning them into media-ready products.
Build and maintain a wide-reaching network across all key areas of Team Sports and Motorsports to help achieve national communication goals.