LEAD EXECUTION OF ALL REGIONAL SPORTS EVENTS
Lead high-quality event execution and production for all Red Bull Sports events in the region.
Take fiscal responsibility for event budgets on assigned projects.
Identify and propose event sites based on local market needs and expected return on investment.
Develop project plans, oversee their execution, and lead project teams.
Oversee all aspects of pre-planning and event execution.
Serve as the liaison between Red Bull and local authorities to secure all necessary authorizations.
Ensure effective communication and information sharing among team members and partners.
Manage event budgets.
Work with the Legal team to draft contracts, solicit and review bids, evaluate proposals, and negotiate optimal pricing with partners and suppliers.
Source and manage event production companies and oversee all event logistics.
Collaborate with the media agency on the development and execution of above-the-line strategies.
Partner with the regional Communications team to maximize media impact for key projects.
Collaborate with regional leadership and the Santa Monica teams to inform regional Sports Marketing strategy.
Work with Risk Management and Legal departments to execute all necessary agreements with external parties in accordance with Red Bull standards.
SUPPORT PRODUCT ACTIVATION
Collaborate with local brand marketing and sales teams to develop activation plans that build local relevance.
Manage the distribution of event collateral across the region.
Work with regional marketing leadership and third-party partners to develop new branding solutions for events.
SHARE BEST PRACTICES
Participate in meetings, including Brand Marketing creative workshops and training sessions, to gather and share insights and align strategies.
Identify and share best practices across the regional Marketing team and the Sports department.
Work with the regional Communications team to drive ROI by ensuring effective external communication, including creating content.
Manage the distribution of content for local initiatives across relevant channels (e.g., social/viral, print, video).