THIRD PARTY SUPPORT PLAN: SPORT AND CULTURE EVENTS
Execute an innovative 3rd party support plan, that spans the full term of the placement, demonstrating Red Bull giving wings to regional scenes and individuals in the moment of need.
Be the primary contact for regional 3rd party relationships; handling all logistics, ensuring a smooth and reliable execution of Red Bull鈥檚 support that delivers on Marketing and Sales KPIs.
Support with the delivery of Red Bull鈥檚 integration at third party events; managing on site brand plans, athlete activation and sales distribution points.
IMAGE DRIVING DISTRIBUTION
Supporting the national Image Driving Distribution strategy ensuring
Red Bull is available at influential Sport and Culture venues.
Activations within Image Driving Outlets.
Working closely with the Field Marketing Specialist鈥檚 to identify new influential accounts in the region and to determine the best approach to win and maintain relationships.
FIELD ACTIVATIONS
Supporting the delivery of the Event Vehicle programme though identifying opportunities in the region and executing pop-up activations.
Working closely with the regional Field Marketing Specialist鈥檚 to creatively bring the regional consumer closer to the brand through surprise and delight activations.
Building relationships with new audiences with different interests, backgrounds, and cultures.
CONSUMER COLLLECTING
Support the regional team with the recruitment, On-Boarding and Training of Student Marketeers.
COMMUNICATION
Capture and create social content for use on National Managed social channels from Field Marketing Activity in the region.